MYCPE ONE - Social Media Content Creator

Key Responsibilities :

• Develop and execute a results-oriented social media content strategy aligned with the company's brand and business goals
• Create original, engaging content for various platforms including posts, reels, stories, short videos, etc.
• In-depth knowledge of social media platforms, trends, algorithms, best practices & lead generation.
• Design visual content using tools like Canva, Adobe Creative Suite, and other relevant software
• Write compelling captions and platform-specific copy to maximize engagement and conversion
• Manage content calendars and post schedules to maintain consistency across channels
• Monitor trends, hashtags, and algorithm updates to adapt content strategy accordingly
• Handle full community management : reply to messages, engage with followers, and grow brand visibility
• Plan and manage paid campaigns (Meta Ads & Google Ads), monitor budgets, and track ROI
• Drive lead generation and conversion through strategic content and CTA optimization
• Track and report performance metrics using analytics tools (e.g., Meta Insights, Google Analytics)
• Optimize content and profile performance for SEO and search visibility
• Continuously work to increase followers, boost customer engagement, Lead generation and enhance online reputation
• Work independently, meet deadlines, and manage multiple platforms and campaigns and submit monthly report and content calendar to management

Skills & Qualifications :

(ref : iimjobs.com)