Business Manager

Job Title :

Business Manager – ManageEngine & SOC Solutions

Location :

Gujarat, Bangalore and Delhi

Function :

Sales & Channel Management

Company :

Lyncbiz India Pvt. Ltd.

Job Summary

We are looking for a dynamic and results-driven

Business Manager

to join our team at

Lyncbiz , a new-age value-added distributor focused on IT management and cybersecurity solutions. Lyncbiz is part of a diversified business group with consolidated revenues exceeding

INR 1,000 crore , providing strong financial backing, operational stability, and the strategic vision to scale innovative and emerging offerings in the Indian market.

As the

exclusive authorised distribution partner for ManageEngine in India , Lyncbiz is committed to empowering partners to deliver world-class IT operations and security services to their customers. In addition to our deep focus on the ManageEngine portfolio, we are actively expanding into the distribution of

niche and differentiated technology offerings

that address the evolving needs of enterprise customers across various industry verticals.

In this role, you will lead regional sales initiatives, manage and enable a growing partner ecosystem, and build a strong pipeline for both

ManageEngine

and

Managed SOC (Security Operations Center)

services. You will also play a key role in expanding the partner base to support

new OEM partnerships

as they are onboarded, ensuring early traction and scalable growth across Lyncbiz’s evolving portfolio.

Key Responsibilities

1. Sales of ManageEngine Solutions

• Promote the complete suite of ManageEngine products, including ITSM, ITOM, endpoint management, Active Directory tools, and analytics
• Deliver product demos, webinars, and enablement sessions to partners
• Handle licensing, deal registration, and renewals in coordination with the OEM and partners

2. Sales of SOC Services

3. Channel Development & Partner Enablement

4. Pipeline Management & Reporting

Key Result Areas (KRAs) / Key Performance Indicators (KPIs)

Sales Target Achievement :

Meet or exceed quarterly and annual sales quotas for ManageEngine and SOC services through the reseller channel

Partner Activation :

Onboard and activate a defined number of new resellers / MSPs per quarter

Pipeline Health :

Maintain a qualified sales pipeline of 3–4x the quarterly sales target

Forecast Accuracy :

Maintain forecast accuracy within ±15% of actual sales

Enablement Activities :

Conduct at least two partner enablement sessions or webinars each month

CRM Hygiene :

Ensure 100% opportunity and activity logging in CRM with timely updates

Required Qualifications