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Digital Marketing Manager
Digital Marketing ManagerCarbon & Whale • Kochi, Kerala, India
Digital Marketing Manager

Digital Marketing Manager

Carbon & Whale • Kochi, Kerala, India
5 days ago
Job description

We are seeking an experienced and results-oriented Digital Marketing Manager to join our team in Cochin. The ideal candidate will have a strong background in B2B digital marketing, hands-on campaign execution, and data-driven decision-making. This role involves working closely with content, creative, and global teams to drive lead generation and elevate brand visibility.

Key Responsibilities

  • Plan and implement B2B digital marketing strategies focused on lead generation and brand awareness.
  • Manage SEO initiatives including keyword research, on-page optimization, and backlink strategies.
  • Execute and optimize paid ad campaigns across platforms (Google Ads, , Meta, etc.).
  • Monitor and analyze performance metrics (traffic, conversions, ROI) and generate actionable reports.
  • Coordinate with content and creative teams to produce high-performing digital assets.
  • Work with global counterparts to ensure alignment with international campaigns.
  • Stay up-to-date with the latest trends and technologies in digital marketing.
  • Build, manage, and mentor a high-performing digital marketing team, encouraging collaboration, learning, and accountability.

Qualifications

  • Minimum 5 years of experience in digital marketing, preferably in B2B environments.
  • Proficiency in SEO tools, PPC platforms, and analytics tools (Google Analytics, SEMrush, etc.).
  • Strong communication, time management, and problem-solving skills.
  • Experience working with cross-functional teams and external agencies is a plus.
  • Benefits

  • Opportunity to work in a fast-paced and innovative environment.
  • Competitive salary (based on experience and discussion).
  • Collaborative team culture and career growth opportunities.
  • Salary : Up to ₹6-8 LPA

    Location : Kochi

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    Digital Marketing Manager • Kochi, Kerala, India

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