Field supervisor, travel retail india

Location : New Delhi

Reporting To : Area Manager based in Mumbai

Mission :

The Field Supervisor based in India ensures a sell-out and market share growth throughout his / her territory by implementing the negotiated animation plans, seizing opportunities in the point of sales, undertaking regular field visits, training the sales staff, controlling the merchandising, and developing a strong customer relationship.

The position requires an understanding of the market and business dynamics and an ability to adapt quickly and proactively in a highly volatile environment.

Key Functions and Responsibilities :

This role will contribute to the business unit’s targets achievements by :

1. Plan

Support the sell-out and market share growth targets (i.e. define and split sell-out targets by store)

Plan budget and team schedules for the Brand Representatives and promoters

Plan, order and monitor testers, POS materials, and visuals per store.

Plan depletion schedules / innovative and creative ideas to push sales and observe competitor activities and align with Area Manager and Sales Director.

2. Execution

Implement the promotional account calendar (i.e. GWP, incentives, manpower) and provide quantitative and qualitative reporting to Marketing Team and to Area Manager whenever needed.

Proactively proposing relevant correcting actions and In-Store support whenever needed to ensure retail excellence and the meeting of monthly retail targets fixed per store :

Suggest ways to improve business and maximize opportunities in point of sales

Anticipate potential operational or In-Store issues

Ensure stores have proper stock level and are in line with the merchandising guidelines

Collaborate with the In-Store Team to ensure excellent execution of high profile visuals for animations

Provide feedback to Area Manager on his / her market knowledge and insight gathering (e.g. market intelligence, competition’s marketing activities).

Build strong links with shop floor and back-office personnel (i.e. operators, trainers, buyers and external field sales force).

Solve operational issues efficiently with the store operations team.

Advise clients on requirements for external field sales force under perimeter.

Organize and provide product training through clients for external field sales force especially in areas that may not be covered by the Trainer for secondary markets.

Control

Gather information and provide relevant reports (Sales Report, Post Launch Reports, Training Reports, Competition Reports, Client Master File and Store Check Reports) to Area Manager / Marketing Team

POSM Control and Orders

BRs salaries and commissions follow up (in alignment with Area Manager and Sales Director before communicating)

4. People Management

Involve in the hiring process of Brand Representatives and promoters as per planned headcount and ensure they fit into Puig culture.

Build good relationship with BRs and motivating them and feed them with more knowledge and guide them for sales targets.

Requirements :

Experience : 3 - 5 years of experience in a similar role in a multinational FMCG or Luxury company within the Travel Retail channel. Experienced in Trade Marketing / Operations in retail. It will be an advantage if this individual has been a Beauty Consultant / Brand Ambassador earlier in career.

Languages : Hindi and English

Skills & Knowledge Required :

Proficiency in Microsoft Office – Power Point, Excel and Word

Strong communication skills

Self-directed with great autonomy to manage oneself well.

Customer focused and results oriented (i.e. Understanding of business dynamics and sensitive to premium market brands).

Ability to build relationships and interpersonal sensitivity.

Decision making / problem solving skills.

Has good learning agility and a team player.

Positive / Strong and friendly personality who can take quick decisions and proactive.

Willing to travel.