Digital Marketing Manager

Company Description

Vivaldis Animal Health, a proud subsidiary of Sun Pharma, is on a mission to raise the bar in pet care. Our team is fueled by a blend of ground breaking research and genuine compassion, all aimed at improving the lives of our furry friends. From top-notch pharmaceuticals to gourmet treats, we offer a comprehensive range of products designed with one goal in mind : to keep pets happy and healthy.

At Vivaldis, we know that pets aren't just animals they're cherished members of the family. That's why we pour our hearts into everything we do, ensuring that each product meets the highest standards of quality and care.

Bark Out Loud, our direct-to-consumer brand, is dedicated to bringing joy and vitality to pets everywhere. With our meticulously crafted line-up of premium products, including nutritious food, irresistible treats, effective skincare, and vital supplements, we aim to be every pet parent's trusted partner in creating happier, healthier pets.

Role Description

A results-driven Digital Marketing Manager experienced in leading digital initiatives for

Bark Out Loud by Vivaldis

, specializing in pet nutrition and wellness. Skilled in creating and optimizing multi-channel campaigns across social media, content marketing, email, influencer partnerships, and paid advertising to drive brand awareness, customer engagement, and online sales.

Adept at using data-driven insights and consumer behavior trends to build impactful digital strategies that educate pet parents and strengthen brand loyalty. Experienced in managing product launch campaigns, e-commerce growth, and quick commerce marketing. Known for combining analytical thinking with creative storytelling to deliver high-performing campaigns that consistently exceed KPIs and enhance Bark Out Loud’s presence in the pet care market.

Key Skills :

Digital strategy development

Social media marketing with campaign driven approach

Content strategy & copywriting for online all ecommerce platform

Marketing automation (HubSpot, Mailchimp, Marketo)

Branding & audience engagement

Campaign performance reporting

Budget management

Team Coordination

Manage brand visibility across platforms online sales platform

Paid campaign management

Key Responsibilities :

Plan and execute comprehensive digital marketing strategies aligned with business goals

Lead content creation for blogs, websites, email, and social channels

Monitor campaign performance and generate insights for optimization

Oversee website SEO and user experience improvements

Conduct competitor and market analysis

Collaborate with sales, product, and creative teams

Manage vendor relationships and marketing tools

Report ROI and key metrics to stakeholders

Manage online and offline events on as and when basis

Please share your CV on careers@vivaldis.co.in