Business Analyst- Media Domain

About Cybage

Cybage Software Pvt. Ltd. is a technology consulting is a technology consulting organization specializing in outsourced product engineering services. As a leader in technology & product engineering space, Cybage works with some of the world’s largest Independent Software Vendors (ISVs). Our solutions are focused on modern technologies and are enabled by a scientific, data-driven system called Decision Mines for Digital Excellence

Job Description

You will serve as a liaison between technical and business teams to ensure solutions meet project goals. With a good understanding of various technologies and Media, Advertising, Marketing business functions, you will works closely with stakeholders, technology experts, and shared services teams to create a cohesive and efficient system that meets the needs of the business and supports the growth and evolution into the future.

Required skills :

Prior lead experience within an IT environment preferred

Minimum of 10 years of IT experience inclusive of :

3 years in a senior-level role

5+ years’ experience in Adtech, Media or Martech domains

2+ years’ experience as implementation / developer role

Experience with DSP, SSP, Audience Management, Analytics, Reporting, Insight Gen etc

Proven project and process management skillset

Strong problem solving and decision-making skills

Excellent written and oral communication skills with the proven ability to communicate complex issues and the business value of solutions

Responsibilities

Lead technical responses to RFI / RFP

Facilitate workshops, gather business requirements, map business processes, document customer journeys, document high-level business requirements, and translate into specific technology solutions.

Create and maintain application roadmaps and capability maps for designated business areas.

Research and benchmark industry best practices and develop new strategies / solutions that can be implemented.

Collaborate with IT delivery teams for designated business areas and IT Leadership to understand technical debt, areas of opportunity, and future recommendations.

Work with leadership team for thought leadership through presentations, whitepapers, blogs and community involvement.

Ensure that the roadmaps and technical recommendations comply with architecture standards, established methodologies, and best practices.

Coach, mentor, and lead internal and external technical project resources.