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Senior Sales Manager
ConfidentialNagpur30+ days ago
Job descriptionRegularly conduct retail outlet audits to study market share movements and track market share. Concentrate on strong tracks for volume growth & weak tracks to build brand image & generate growth. Work with the team to correct market working discipline, daily targets vs achievement tracking. Responsible for PJP adherence of the team and ensured strict adherence to working norms & practices. Report / Analysis Responsible for developing the team through motivation, counselling, skills development and product knowledge development. Establish the process of monitoring the performance of individual and team by proper reporting and communications mechanism involving sales reports, cyclical sales meetings etc. and individual growth plans. Recognize and celebrate team and team member accomplishments. Ensure sales and product training are provided to the team and off-roll sales personnel as required from time to time for enhancement of productivity Team Management P4G, review Design and execute volume scheme and special offer to achieve short term & long term volume objectives and increase trade advocacy & increase share in state / territory. Plan & execute consumer centric activities in the state – focus on generating trials and increase penetration. Responsible for promotional budget for the brands at the retail level. Utilization of local sales promotional & merchandising activities, monthly schemes at the point of sale for achieving sales target and brand awareness. Ensure the RTC implementation at the retail outlets in the territory / state. Maintain the organization standard wrt. Quality, distribution, visibility, promotion, price and persuasion at the outlet. Align the team for execution of the marketing plans in the territory as per the guidelines of the from state / regional marketing team while working within company policies, resources and budgets.QDVP Score Set clear objectives for the team in terms of width and dept. of distribution at the retail universe by ensuring the availability of relevant SKUs and variants of the respective brands in the territory. Manage the new product launches in the region. Monitor stock transfer and overall depot management
Experience : 7 + Years of experience PQE
Role Responsibilities
Strategy and planning
- Responsible for the secondary sale in the state / territory.
- Develop and maintain the sales and marketing business plan.
- Design and monitor individual and team sales objectives on monthly, quarterly and annual basis.
- Responsible for maintaining the MOP in the state / territory.
- Should be able to counter extreme environmental challenges to businessGSV
Grow market share
People and Organization
Schemes and promotions
Activation - aligning to the national agenda 'Regional Budgets (contract, spend mgmt)
Retail outlet management
Stock, SKU & Depot Management
Skills Required
Depot Management, Retail Outlet Management, Sales Management, Product Knowledge
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Senior Sales Manager • Nagpur
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