About Us
Socialfly NY operates through a commitment to both innovative advancement and the delivery of superior customer value. Our team needs a dynamic Growth Marketing Manager with strong data-driven skills to head our customer acquisition and retention initiatives. The Growth Marketing Manager plays a critical role in expanding our marketing initiatives while improving conversion rates and strengthening our digital brand visibility.
Job Description
Your responsibility as a Growth Marketing Manager will involve creating and implementing complete growth strategies that enhance user acquisition while boosting engagement and retention. You will work together with cross-functional teams to execute data-driven marketing campaigns while continuously refining our marketing funnel.
Key Responsibilities :
Establish and execute multi-channel growth strategies that encompass paid advertising tactics along with email marketing efforts while leveraging SEO and content marketing initiatives together with referral programs.
Oversee performance marketing initiatives through multiple platforms including Google Ads, Facebook, and beyond.
Utilize A / B testing alongside conversion rate optimization to reduce customer acquisition cost (CAC) and boost lifetime value (LTV).
Use Google Analytics, Mixpanel, or HubSpot to examine marketing data which will drive decision-making.
Work together with product, design and content teams to ensure marketing initiatives support company-wide business goals.
Regularly update your knowledge of current digital marketing trends and best practices to discover fresh growth possibilities.
Qualifications
Candidates should possess a bachelor's degree in Marketing, Business, or a similar discipline.
Candidates should have a minimum of three years of experience working in growth marketing or digital marketing positions.
Demonstrated success in creating and implementing effective growth strategies.
Advanced analytical abilities coupled with expert use of marketing analytics software.
Excellent communication and collaboration skills.
Candidates who possess operational knowledge of marketing automation systems and CRM tools.
Recruiting Resources
Benefits
Competitive salary and performance-based bonuses.
Opportunities for professional development and career advancement.
Flexible working hours and remote work options.
Comprehensive health insurance and wellness programs.
A collaborative and inclusive work environment.