Performance Marketing Manager

About the Role

We’re looking for a

results-driven Performance Marketing Expert

to join our growth team. If you have hands-on experience in managing

Meta (Facebook) Ads

and creative strategy, a strong understanding of data-driven optimization, and love collaborating with design teams to make ads perform better this role is for you.

The Charter for this Role Will Include :

Creating, managing, and optimising

Meta Ads

campaigns (App install, lead generation, conversions).

Collaborating with

creative and content teams

to develop high-performing ad copies, video scripts, and visual concepts.

Monitoring campaign performance, analysing metrics, and

optimising to improve ROI and reduce CAC.

Running

A / B tests

for creatives, hooks, and landing pages to identify what works.

Using

data analytics and reporting tools

to track performance metrics, identify insights, and drive optimisation decisions.

Staying updated with Meta algorithm changes, ad trends, and new creative formats.

Ideal Persona Would :

Hold a bachelor’s / master's degree in any field from a reputed university.

Bring 2 –3 years of hands-on experience

managing Meta / Facebook Ads for B2C brands, ideally with budgets above 50 Lakhs / month.

Be skilled in

Meta Ads Manager , Google Analytics, and Excel (Pivot Tables, VLOOKUP, etc.).

Have experience working with

creative teams

• writing scripts, defining hooks, and aligning messaging with campaign goals.

Be data-driven with a strong sense of

creative intuition and problem-solving.

Leverage

AI tools

(like ChatGPT, Perplexity, or Midjourney) to improve ad ideas, research, and visual direction.

Understand the basics of

SEO, conversion funnels, and landing page optimization.

Your move ! : )

Having a busy week? - Simply apply

here

Want to skip the queue? - Take out a few mins and write a standout email to us at mahika.gowda@leapfinance.com