Straive - Subject Matter Expert - CPG Practice

Key Responsibilities : .

• Serve as the CPG industry expert across client engagements, providing strategic guidance, functional expertise, and contextual insights across domains such as pricing, marketing, trade, and innovation.
• Act as a thought partner to clients and internal teams, bringing a strong industry lens to challenges and opportunities in revenue growth, portfolio optimization, and customer engagement.
• Collaborate with client engagement leads to shape problem statements, solution approaches, and execution strategies.
• Support multiple client engagements by providing subject matter input, reviewing deliverables, and ensuring industry relevance and strategic impact.
• Help build and refine Straive's CPG capability, including developing accelerators, reusable frameworks, and internal training programs.
• Contribute to sales enablement by co-creating POVs, pitches, proposals, and POCs that are grounded in real-world CPG strategy and operations.
• Represent Straive in client conversations, industry forums, or executive briefings as a respected voice on CPG topics.
• Partner with business development and client delivery teams to identify areas of growth and value creation, without holding direct revenue targets.
• Mentor and coach internal teams, helping develop a pipeline of future CPG talent within the organization.

Qualifications : .

• 15+ years of professional experience, with significant tenure in the CPG industry or in consulting roles focused on CPG clients.
• Deep functional knowledge across the CPG value chain, particularly in : o Marketing strategyo Pricing and revenue growth managemento Trade promotion and assortment planningo Consumer and market insights Proven experience working closely with senior stakeholders across strategy, commercial, and analytics teams.
• Strong strategic thinking, with a track record of helping solve complex, cross-functional challenges in CPG.
• Excellent written and verbal communication skills, including the ability to synthesize and present complex concepts clearly and persuasively.
• Experience contributing to capability building, knowledge assets, and internal best practices within a consulting or service-based organization.
• Comfort working in a highly collaborative, cross-functional environment with both internal and external stakeholders.
• Bachelor's degree in Business, Economics, Marketing, or related field required; MBA or advanced degree preferred.

Why Join Straive?.

• Drive high-impact analytics transformations for leading global CPG brands.
• Be part of a fast-growing, innovation-led analytics consulting practice.
• Work alongside top-tier talent across AI, data science, and business domains.
• Thrive in a flexible, entrepreneurial, and high-ownership work environment.

(ref : iimjobs.com)