About AiSensy :
AiSensy is a WhatsApp-based Marketing & Engagement platform empowering 100,000+ businessesincluding industry leaders like Adani, Delhi Transport Corporation, Yakult, Godrej, Aditya Birla Hindalco, Wipro, Asian Paints, India Today Group, Skullcandy, Vivo, PhysicsWallah, and Coscoto grow revenue through WhatsApp.
400+ Crore WhatsApp messages exchanged between businesses and users annually.
Trusted by top brands like Vivo, Delhi Transport Corporation, and PhysicsWallah.
Businesses drive 25-80% of their revenue using AiSensy.
Backed by Marsshot.vc, Bluelotus.vc & 50+ Angel Investors.
Role Overview :
Were looking for a results-driven Ad Account Manager (CTWA) who will help our clients optimize, scale, and grow their WhatsApp ad campaigns-focusing on increasing ROI, ad spend, and retention.
This is a high-impact, client-facing role ideal for someone experienced in Meta Ads and WhatsApp funnels, with a strong analytical and strategic mindset.
Key Strategy & Execution :
- Manage and optimize Meta Ads campaigns (Click-to-WhatsApp, Lead Ads, Retargeting).
- Develop growth strategies to increase client ad spend and improve campaign ROI.
- Run A / B tests, audience segmentation, and budget optimization.
- Ensure accurate tracking through UTM parameters, Meta Pixel, and WhatsApp API.
Client Success & Growth Consulting :
Act as a strategic advisor, guiding clients to scale CTWA campaigns.Educate clients on ad optimization strategies and WhatsApp funnel best practices.Analyze performance metrics and deliver actionable, data-driven recommendations.Conduct regular strategy calls to drive account growth and client retention.WhatsApp Funnel Optimization :
Assist clients in building and refining automated WhatsApp sales funnels.Optimize chatbot flows, follow-up sequences, and retargeting strategies.Ensure seamless CRM / API integrations for accurate lead & conversion tracking.Revenue Growth & Upselling :
Increase client ad spend by demonstrating ROI through continuous performance improvements.Identify upsell and cross-sell opportunities (e.g., WhatsApp automation, lead nurturing tools).Collaborate with the sales team to expand existing client accounts.Required Qualifications & 3-6 years of experience in Paid Social / Meta Ads / Ad Account Management.
Proven hands-on expertise in Facebook Ads Manager & Click-to-WhatsApp campaigns.Strong analytical skills with a data-first approach to reduce CPL and boost performance.Experience in client-facing roles like account management, customer success, or consulting.Familiarity with WhatsApp Business API and marketing funnels.Excellent communication and strategic consulting Experience in Google Ads, LinkedIn Ads and meta ads.Basic knowledge of WhatsApp automation and chatbot setup.Exposure to SaaS, B2B marketing, or performance-driven agency environments.Understanding of CRM tools and audience segmentation strategies.(ref : iimjobs.com)