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Brand Manager

Brand Manager

Arunoday Life Spaces Pvt LtdIndia
30+ days ago
Job description

The Brand Manager will be responsible for maintaining brand consistency across all physical and digital touchpoints. This is an independent role requiring strong strategic thinking, hands-on execution skills, and being able to amplify and position AND Spaces as a distinctive, aspirational real estate brand.

AND Spaces, a real estate startup, is in the process of setting up systems, processes, and best practices - you will lead these efforts for the brand, establishing a strong foundation for long-term growth and recognition.

Responsibilities : -

  • Brand Strategy & Positioning

"-" Develop and execute comprehensive brand strategies that enhance AND Spaces’ identity, market presence, and brand recall.

"-" Ensure alignment of all brand communications with the company’s vision, values, and positioning.

Brand Consistency & Design Management

"-" Maintain brand consistency across all consumer interaction points including marketing collaterals, project sites, events, and digital channels.

"-" Collaborate with design agencies and vendors to create high-quality, brand-aligned creative assets.

"-" Oversee content creation and ensure brand storytelling is compelling, differentiated, and consistent along with external agencies.

Research & Insights

"-" Conduct market research and competitor analysis to identify opportunities for differentiation and growth.

"-" Monitor brand performance and recommend strategies for continuous improvement.

" Key Skills & Competencies "

Strong understanding of brand positioning, marketing communications, and design principles.

Ability to work independently, with end-to-end ownership of brand-related initiatives.

Excellent communication and storytelling skills.

Proficiency in digital marketing, media planning, and performance analytics.

Strong vendor and budget management skills.

  • Qualifications & Experience
  • "-" Bachelor’s degree in Marketing, Mass Media, Communications, or related field.

    "-" 5 - 8 years of experience in brand management, preferably in real estate, lifestyle, or FMCG sectors.

    "-" Proven track record of building and sustaining brand identity across diverse channels.

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    Brand Manager • India