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Senior Copywriter

Senior Copywriter

ConfidentialChennai
30+ days ago
Job description

Key Responsibilities :

  • Collaborate with Marketers : Work closely with the marketing team to understand and align with the copy strategy, ensuring that content meets business objectives.
  • Craft Engaging Copy : Write clear, concise, and error-free content for websites and digital marketing materials, reflecting the company s brand voice.
  • Develop Fresh Copy Concepts : Suggest new and engaging copy ideas that can enhance web traffic and drive leads.
  • Maintain Originality : Ensure all content is 100% plagiarism-free and written without the use of AI tools, delivering human-centric, authentic copy.
  • Competitor Analysis : Stay ahead of industry trends by analyzing competitors and creating fresh, innovative copy strategies.
  • Technical Information Simplification : Convert complex technical information into persuasive, easy-to-understand copy that aligns with creative direction.
  • Meet Deadlines : Adhere to deadlines and content quotas while maintaining high-quality standards for each project.
  • Proofreading & Editing : Ensure content is polished, error-free, and aligned with brand guidelines, with attention to language, flow, and grammar.

Required Skills :

  • Experience : A minimum of 5+ years in content marketing, with a proven track record of creating effective, lead-worthy content.
  • Creative & Analytical Thinking : Ability to combine creative thinking with a deep understanding of marketing goals to produce content that engages and converts.
  • Brand Voice Mastery : Demonstrated ability to maintain a consistent brand voice across all content formats.
  • Attention to Detail : Strong proofreading and editing skills, with a meticulous eye for detail in language, tone, and flow.
  • Portfolio : A compelling portfolio that showcases your ability to craft impactful copy for digital platforms.
  • Content Strategy Insight : Clear understanding of how copy fits within broader marketing strategies, including when, where, and how to deliver content to achieve maximum impact.

    • Skills Required

    Content Marketing, Copywriter, Portfolio

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