Google Ads Expert
Genix EntertainmentDelhi, India9 hours ago
Job descriptionProven hands-on experience managing Google Ads campaigns (Search, Display, YouTube). Strong knowledge of Google Analytics, Google Tag Manager, and conversion tracking setups. Deep understanding of campaign metrics including ROAS, CPC, CTR, and CPA. Experience in scaling campaigns and managing substantial ad budgets. Strong analytical and problem-solving skills with a data-driven mindset. Excellent communication skills for reporting and collaboration. Advanced knowledge of Google Ads strategies, budget optimization, and audience targeting. Hands-on experience managing and scaling high-budget campaigns across platforms. In-depth understanding of performance analytics and data-led decision-making. Exposure to real-time, high-impact marketing campaigns that drive measurable business growth.
About us
Genix Entertainment is a leading digital marketing agency helping Indian brands grow through innovative campaigns, data-driven strategies, and creative storytelling. We collaborate with clients across diverse industries — including entertainment venues, e-commerce brands, healthcare clinics, and travel companies — to deliver measurable results and audience engagement.
Key Responsibilities
- Plan, Execute & Optimize Google Ads Campaigns : Manage end-to-end campaigns across Search, Display, and YouTube, ensuring strong ROI and performance.
- Audience & Keyword Research : Conduct in-depth research to identify high-intent keywords and audiences that drive relevant traffic.
- A / B Testing : Continuously test creatives, ad copy, and targeting strategies to maximize efficiency and conversions.
- Monitor Performance & Budgeting : Track and optimize key performance metrics such as ROAS, CTR, CPC, and CPA to ensure efficient budget allocation.
- Data Analysis & Reporting : Regularly analyze performance data and present actionable insights to clients and internal teams.
- Stay Ahead of Trends : Stay updated with the latest Google Ads features, algorithm changes, and best practices.
- Collaborate Across Teams : Work closely with creative and content teams to ensure ad messaging and visuals align with campaign goals.
Requirements
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Google Ads Expert • Delhi, India
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