Team Pumpkin - Performance Marketing Analyst

Summary

We are seeking a highly skilled and experienced in Performance Marketing to join our team. The ideal candidate will have at least 2 years of experience in the Paid Media department and a proven track record of driving successful marketing campaigns. The Manager will be responsible for overseeing all aspects of performance marketing, including strategy development, campaign execution, and And Responsibilities

• Develop and implement performance marketing strategies to drive customer acquisition and retention.
• Manage and optimize paid media campaigns across various channels, including SEM, display, social, and affiliate marketing.
• Analyze campaign performance data to identify trends and opportunities for optimization.
• Collaborate with cross-functional teams to ensure alignment on marketing goals and objectives.
• Stay up-to-date on industry trends and best practices in performance marketing.
• Lead a team of performance marketing specialists to execute campaigns and achieve KPIs.
• Monitor and report on key performance metrics to senior Bachelor's / Masters' degree in Marketing, Business, or related field.
• Minimum of 2 years of experience in performance marketing, with a focus on paid media.
• Strong analytical skills and proficiency in data analysis tools.
• Excellent communication and leadership abilities.
• Experience managing a team of marketing professionals.
• Google Ads and Facebook Ads certification is a plus.

If you are a results-driven marketing professional with a passion for driving business growth through performance marketing, we encourage you to apply for this exciting opportunity.

(ref : iimjobs.com)