Advertisement Sales Specialist

Job Title :

Manager / Senior Manager – New Client Development (Ad Sales – Pharma Sector)- From Non- Media Background

Location : Delhi & Mumbai, India

About the Organization :

Rajasthan Patrika Pvt. Ltd. is one of India’s most respected and trusted media groups, with a strong and evolving presence across

Print, Radio, OOH, and Digital platforms

• . For over seven decades, Patrika has been synonymous with credibility, innovation, and purpose-driven communication.

As part of our strategic expansion into the

Pharma and Healthcare communication segment

, we are seeking a dynamic professional from the

pharmaceutical industry

to lead

new client acquisition

and

category development

Position Overview : The role focuses on

building new client relationships and driving advertising business

from pharmaceutical and healthcare organizations across Rajasthan Patrika’s media platforms —

Print, Digital, Radio, and OOH

The candidate will leverage industry knowledge, marketing insight, and client networks to open new business opportunities, conceptualize brand campaigns, and position Patrika as a preferred communication partner for the healthcare sector.

Strictly from non-media background.

Key Responsibilities :

1. Business Development & Client Acquisition

Identify, engage, and acquire

new clients from the pharmaceutical, healthcare, nutraceutical, and medical device sectors.

Develop a robust

pipeline of potential clients

through market research, professional networks, and industry connects.

Understand client objectives, brand portfolios, and product communication needs to propose

customized, compliant media strategies

Approach both

Rx (prescription-driven)

and

OTC (over-the-counter)

pharma brands to offer integrated advertising solutions.

2. Strategic Market Development

Build and scale

Pharma as a focused category

for Rajasthan Patrika across all media formats.

Partner with internal sales, creative, and marketing teams to design impactful

Print + Radio + OOH + Digital campaigns.

Create proposals that align medical ethics with innovative storytelling and consumer engagement.

Develop long-term partnerships with

marketing heads, brand managers, and medical communication agencies.

3. Revenue & Target Management

Own and deliver on quarterly and annual

revenue targets

for new business acquisition in the pharma sector.

Negotiate contracts, finalize proposals, and ensure timely closure of deals.

Coordinate with the finance and operations teams for

billing, collection, and client servicing.

4. Relationship Management

Build

CXO-level relationships

with key pharma clients and marketing leaders.

Represent Rajasthan Patrika at

pharma conferences, brand summits, and healthcare marketing forums.

Act as a

category ambassador

, promoting the power of integrated media for health communication.

5. Insight & Market Intelligence

Track

industry trends, regulatory updates, and media spending patterns

in the pharma sector.

Share actionable insights with internal teams to shape category strategy and future offerings.

Benchmark competitors and identify untapped communication opportunities within the sector.

Candidate Profile : Education :

Graduate / Postgraduate in

Pharmacy, Life Sciences, Business Administration, or Marketing.

MBA or PGDM in

Marketing / Healthcare Management

preferred.

Experience :

8–12 years of professional experience

in

pharmaceutical sales, marketing, or business development.

Experience working with

pharma brands, healthcare marketing, or institutional sales

(B2B / B2C).

Strictly non-media background

— candidates must come from pharma, healthcare, or life sciences sectors.

Key Skills and Competencies :

Strong understanding of

pharma marketing, brand lifecycle management, and regulatory frameworks.

Excellent

relationship-building, networking, and communication skills.

Strategic mindset with the ability to

translate brand goals into creative media solutions.

Proficiency in

consultative selling

and

value-based communication.

Ability to collaborate effectively with internal and external stakeholders.

Self-motivated, disciplined, and target-driven with a problem-solving approach.