Lead Generator / Online Marketing / SEO

Understanding of company business and domain

Generate quality leads from professional networking sites, like LinkedIn, Google, yelp, yellow pages, zoom info, inside view, web search etc

Manage email / Web marketing campaigns

Keyword Research : Experience with tools like Word Tracker, Keyword Discovery, Google Adwords Keyword Tool

Analytics : Experience with tools like Google Analytics, Omniture, Comscore, etc

Reporting : Monitor and administer different analytics dashboards, reports and key reporting tools, and point out key

Areas of importance in accordance client goals

Monitor and evaluate search results and search performance across the major search channels

Implement and execute the marketing plans for various online marketing programs, including client engagements and interactions

Evaluate effectiveness of all online marketing programs, draw conclusions and develop recommendations based on results in a timely basis

Work closely with the other team members to meet client goals

Skills Required

comscore, Omniture, Google Analytics, Linkedin, Google, Yellow Pages