Head of Content Partnerships, Amazon MX Player

With the acquisition of MX Player Amazon has brought together two of the countrys largest free streaming platforms Amazon miniTV and MX Player to launch Amazon MX Player Indias flagship AVOD (Ad-supported Video on Demand) service and a destination for premium free ad-supported content. Now reaching over 250 million users monthly across India Amazon MX Player combines world-class storytelling with unmatched scale. Amazon has launched some of the biggest digital shows India has seen including Aashram Hip Hop India Jamnapaar Half CA Rise and Fall nd many more winning national and international acclaim. About the Role - As part of the Business Affairs function we are looking for a Partnership Lead who will be responsible to drive content & music partnerships and identify streams of non-ad based monetisation. This role will be responsible to unlock partnership on our vast originals content spread by identifying structuring & closing monetizable content & music partnership deals across domestic and international markets to drive the next phase of our growth.

Key job responsibilities

This high-impact content manager will own the end-to-end lifecycle of content & music partnership. Relationship Management- Build nurture and manage long-term partnerships with music labels content buyers broadcasters telecom providers OEMs aviation partners and global streaming services. Serve as the key point of contact for syndication and licensing partners from onboarding to renewals and upsell opportunities. Content Partnership & Monetisation - Lead end-to-end monetisation of content assets across digital TV telcos OEMs aggregators and OTT platforms. Identify new revenue streams through bundling syndication FAST channels telco partnerships and distribution. Track KPIs and drive revenue performance against quarterly and annual targets Operational Execution -Own the full partnership lifecycle from GTM pitch development content delivery readiness operation sales support to contract structuring. Stay on top of pricing benchmarks & market trends to shape strategy that balance short-term value and long-term strategic positioning. Music licensing Own the original music optimisation lifecycle Manage and structure artist Deeds of assignment structure pipeline of original music to enable label partnership for revenue optimisation & marketing of assets. Internal Collaboration & Reporting - Partner with legal finance and content operations to manage delivery schedules rights tracking and contract lifecycle. Handle content-related infringements and initiate corrective business actions where necessary. Market Expansion - Build a structured pipeline across India & rest of the world. Represent & evangelise the content and service at markets forums to develop a deep network of buyers and influencers. Maintain strong deal pipelines sales forecasts and structured reporting to leadership.

Basic qualifications

• Strategic business driven content executive with 610 years of experience in content licensing syndication music operation or business development in the media broadcast or OTT space. - Proven track record in closing content sales / licensing deals with Indian and / or global buyers. - Strong understanding of content rights management commercial deal structuring and content economics. - Excellent negotiation communication and relationship-building skills. - A powerful network of decision-makers in broadcasters music labels telecom partners aggregators and digital content platforms.

Preferred qualifications

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Required Experience :

Director

Key Skills

Compliance Management,Information Management,Proofreading,Social Intelligence,Content Quality,Factual Information,Video Packages,Conduct Interviews,Records Management,Creative Content,Editorials,News Stories,Newsgathering,Content Reviews

Employment Type : Full-Time

Experience : years

Vacancy : 1