Head of MarTech
Location : Mumbai – Lower Parel
Experience Required : 8 to 10 Years
About the Role
We are seeking a seasoned Head of Marketing Technology (MarTech) to spearhead CRM and marketing automation initiatives across our key client accounts. The role requires a strategic thinker with deep technical expertise, capable of architecting CRM solutions, scaling martech delivery, and leading high-performing teams. You will collaborate with enterprise clients in BFSI, Retail, and other verticals , shaping end-to-end CRM journeys and driving measurable business impact.
Key Responsibilities
- MarTech Strategy & Architecture
- Define and architect CRM and marketing technology strategies for enterprise clients.
- Translate client business objectives into CRM journeys covering segmentation, lead scoring, nurturing, and lifecycle automation.
- Delivery & Implementation
- Lead end-to-end CRM and marketing automation implementations.
- Integrate platforms such as HubSpot, Salesforce, Zoho, Oracle , and others.
- Drive adoption of automation tools like WebEngage, MoEngage, Braze, Customer.io , ensuring seamless execution.
- Leadership & Team Management
- Lead, mentor, and grow a team of CRM managers, analysts, and automation specialists.
- Establish SOPs, frameworks, and delivery best practices to scale martech operations.
- Client Engagement & Collaboration
- Act as the client-facing lead , handling both strategic and technical discussions.
- Partner with internal tech, design, and strategy teams for successful cross-functional delivery.
Desired Skills & Experience
8+ years of hands-on experience in CRM strategy and marketing automation .Proven expertise with HubSpot, Salesforce, Zoho, Oracle , or similar enterprise CRM platforms.Strong exposure to automation tools like WebEngage, MoEngage, Braze, or Customer.io.Demonstrated success in delivering CRM solutions across multiple clients (BFSI and Retail preferred).Ability to lead client conversations with a balance of strategic vision and technical depth.Strong leadership, communication, and stakeholder management skills.Show more
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Skills Required
Salesforce, CRM Strategy, Zoho, Hubspot, Marketing Automation, Oracle