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Senior Marketing Lead

Senior Marketing Lead

DigiRecruitxMumbai, Maharashtra, India
30+ days ago
Job description

Role : Senior Marketing Lead (B2B)

Location : Mumbai

CTC : Up to 30 LPA

Experience : 5+ Years

We are looking for a Senior Marketing Lead who can drive bold, outcome-oriented B2B marketing strategies that directly fuel business growth. This is a hands-on leadership role, working closely with founders to build and execute campaigns that generate real sales conversations — not just impressions.

Responsibilities

  • Own the end-to-end marketing calendar and run high-impact B2B campaigns that deliver qualified sales opportunities.
  • Conceptualize and execute breakthrough marketing initiatives that challenge conventional thinking.
  • Collaborate closely with the sales, product, and solutions teams to drive pipeline movement and revenue growth.
  • Lead multi-channel execution across email, LinkedIn, events, and other relevant platforms with a clear focus on outcomes.
  • Use AI tools and marketing platforms to create compelling, high-conversion marketing and sales assets.
  • Build and lead a high-performing marketing team while staying hands-on in strategy and execution.
  • Operate with a founder’s mindset — agile, resourceful, and results-driven.
  • Make data-backed decisions and iterate quickly in a fast-paced, growth-driven environment.

Requirements

  • MBA with 5+ years of strong B2B marketing experience, ideally in a high-growth or tech-first environment.
  • Proven ability to create and execute marketing strategies that result in measurable business impact.
  • Hands-on marketer who balances strategic thinking with tactical execution.
  • Proficient in using modern marketing tools, automation platforms, and AI-based content solutions.
  • Deep curiosity and interest in emerging technologies, especially in AI and Learning.
  • Thrives in lean teams and fast-paced settings where experimentation and ownership matter.
  • Strong communication and storytelling skills with a focus on clarity and impact over jargon.
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