Digital Marketing Campaign Specialist

We are seeking a highly skilled Digital Marketing Campaign Specialist to manage lead generation, retargeting, awareness, and demand capture campaigns. The successful candidate will ensure ROI and accurate tracking.

Key Responsibilities :

• Create and optimize search, display, video, lead-gen, and retargeting campaigns across Google Ads, Meta Ads, and Bing Ads platforms.
• Conduct thorough keyword research and SEO optimization, crafting compelling ad copies and building engaging ad creatives using Canva.
• Effectively manage campaign budgets, targeting, and creative testing to drive maximum ROI.
• Demonstrate at least 2 years of hands-on experience with Google Ads, Meta Ads, and Bing Ads, showcasing expertise in funnels, attribution, and conversion tracking.
• Possess a solid understanding of industry-leading tools like GA4, GTM, CAPI, and Looker Studio for efficient reporting and UTM tracking.

About the Role :

This is an exciting opportunity to join our team as a Digital Marketing Campaign Specialist. As a key member of our marketing department, you will be responsible for developing and executing strategic digital marketing campaigns that drive business growth and revenue.

What We Offer :