Paid Media Strategist
Scale DelightRepublic Of India, IN2 days ago
Job descriptionBachelor's degree in Marketing, Advertising, or a related field At least 1 year of experience in digital marketing, with a focus on Google Ads and Facebook Ads Proven track record of successfully managing and optimizing online advertising campaigns Strong analytical skills and proficiency in Excel or similar tools for data analysis Excellent communication and negotiation skills Ability to work independently and prioritize tasks in a fast-paced environment Familiarity with other digital marketing channels, such as email marketing and SEO, is a plus
Job Description :
We are seeking an experienced (At least 1 Year of Experience) Media Buyer to manage our online advertising campaigns across Google Ads and Facebook Ads platforms. The ideal candidate should be well-versed in the latest digital marketing trends, have excellent communication and negotiation skills, and be able to analyze data and provide insights to optimize our advertising efforts.
Responsibilities :
- Develop and execute online advertising campaigns on Google Ads and Facebook Ad platforms
- Conduct market research and competitive analysis to identify target audiences and optimize ad targeting
- Monitor ad performance and adjust bidding strategies to ensure maximum ROI
- Collaborate with the creative team to develop effective ad copy and visuals
- Analyze campaign data and provide regular reports to stakeholders on performance metrics, including CTR, conversion rates, and CPA
- Continuously explore and test new advertising tactics to improve campaign performance
Requirements :
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Paid Media Strategist • Republic Of India, IN
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