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Braze Consultant

Braze Consultant

Riconz TechnologiesMumbai
30+ days ago
Job description

Roles and Responsibilities :

  • Provide strategic consultation on Braze capabilities and customer engagement strategies.
  • Design lifecycle and trigger-based campaigns across channels (email, PUSH, SMS, in-app).
  • Coordinate with client to align Braze usage with business goals.
  • Conduct platform audits and recommend improvements for campaign performance and scalability.
  • Configure Braze integrations (e.g., Segment, Amplitude, custom APIs) for seamless data flow.
  • Train and support internal teams on Braze best practices.
  • Define KPIs and measurement frameworks for campaign success.
  • Stay updated with Braze feature releases and evaluate their application for the business.
  • Assist in onboarding new clients or teams to the Braze platform.

Technical and Functional Skills :

  • In-depth knowledge of Braze, including Canvas, Webhooks, Liquid scripting, and data mapping.
  • Strong analytical and problem-solving skills.
  • Ability to translate business goals into actionable campaigns.
  • Experience working with CDPs, CRMs, and data warehouses.
  • Excellent communication and stakeholder engagement skills.
  • Knowledge of building journeys.
  • An eye for detail to assist in audits.
  • Good communication skills.

    • (ref : hirist.tech)

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