Job Summary :
The Key Account Manager will be responsible for managing NITCO's most strategic customer accounts in the tiles, marble, and mosaic segments. This role demands a high-impact individual who can build long-term partnerships, identify and convert new project opportunities, and ensure account-level profitability, collections, and delivery excellence.
Key Responsibilities :
- Strategic Account Identification & Segmentation
- Identify, develop, and nurture key accounts in the real estate, hospitality, commercial, and institutional sectors that align with NITCO's premium positioning.
- Prioritize accounts based on volume potential, design relevance, margin contribution, and strategic value.
- Conduct tiered account segmentation to define differentiated engagement and resource allocation strategies.
- Continuously scan the market for new high-potential accounts and projects, driving deeper penetration across regions.
- Relationship Management & Stakeholder Engagement
- Establish and manage relationships with key decision-makers : promoters, architects, interior designers, purchase heads, project consultants, and contractors.
- Act as the face of NITCO to key accounts, promoting our design collections, innovations, and technical strengths.
- Drive regular interactions, presentations, and co-creation discussions to ensure alignment with project aesthetics and budgets.
- Conduct joint business reviews with top accounts, aligning mutual goals and tracking satisfaction.
- Sales Growth and Share of Wallet
- Drive cross-category sales across NITCO's product lines : tiles (floor / wall), natural and engineered marble, and mosaics.
- Increase share of wallet within existing accounts by identifying new sites, renovation cycles, and opportunity areas.
- Own and drive the project lifecycle from inquiry to delivery, ensuring product approvals, mock-ups, samples, BOQ finalization, and order closure.
- Account Planning & Strategic Execution
- Develop and execute customized key account plans that outline targets, timelines, decision workflows, and product focus.
- Leverage design and marketing resources to provide differentiated client experiences.
- Liaise with supply chain and logistics to ensure on-time, in-full deliveries, especially for time-sensitive project phases.
- Maintain updated pipelines, forecast accuracy, and conversion metrics in CRM.
- Collections and Financial Controls
- Ensure timely collection of payments, especially from large-scale project clients with complex invoicing structures.
- Maintain account health by proactively managing credit risks, reconciliations, and overdue follow-ups.
- Work closely with the finance and commercial team to track receivables and resolve outstanding issues.
- Internal Collaboration and Execution Excellence
- Work cross-functionally with design studio, plant dispatch teams, regional sales managers, and customer care to fulfill client commitments.
- Act as the internal voice of the customer, ensuring project and product teams are aligned with expectations.
- Share market intelligence on competition, design trends, pricing shifts, and upcoming projects to inform strategy.
Key Performance Indicators :
Growth in revenue and margin from key accountsIncrease in share of wallet across product categoriesNumber and value of new account acquisitionsCollection efficiency and reduction in Days Sales Outstanding (DSO)Customer satisfaction and retention scoresProduct approvals and project wins in pipelineCRM adoption and account plan execution scoreQualification :
Graduate in Business / Marketing / Civil Engineering. MBA preferred.Minimum 7 years of experience in B2B / project sales or KAM.Strong connect with architects, developers, interior consultants, and procurement teams.Demonstrated success in project-based selling and long sales cycles.High levels of ownership, interpersonal skills, and stakeholder influence.Ability to travel and manage multiple project locations simultaneously.Powered by Webbtree
Skills Required
Market Intelligence, Financial Controls, Stakeholder Engagement, Crm