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Senior Executive- Social Media

Senior Executive- Social Media

Expression 360 Services India Ltd.Teonthar, Madhya Pradesh, India
1 day ago
Job description

Position : Senior Social Media Executive Location : Delhi

Experience : 3–5 years (Experience managing Govt. / PSU or large public accounts preferred)

About the Role

We are seeking a proactive and creative Social Media Senior Executive to support the planning,

execution, and monitoring of social media campaigns across various platforms. The ideal

candidate should have hands-on experience managing social media pages for Government, PSU,

or large-scale public campaigns, along with strong communication and coordination skills.

Key Responsibilities

  • Assist in developing and executing social media strategies aligned with client objectives.
  • Manage day-to-day posting and community engagement across platforms such as

Facebook, X (Twitter), Instagram, LinkedIn, and YouTube.

  • Coordinate with internal design and content teams to create visually appealing and

    • effective posts, videos, and reels.

  • Support in creating campaign content, writing captions, and proofreading copy for

    • consistency and clarity.

  • Track campaign performance metrics and prepare periodic analytics reports.
  • Monitor trending topics, digital innovations, and emerging social platforms to suggest

    • new ideas.

  • Assist in managing social media ads, influencer tie-ups, and public outreach campaigns.
  • Maintain proper documentation and ensure timely client approvals.

    • Skills & Competencies

  • Strong understanding of social media platforms, engagement strategies, and analytics

    • tools.

  • Excellent communication, copywriting, and content ideation skills.
  • Ability to multitask, coordinate with teams, and meet deadlines.
  • Familiarity with Govt. / PSU communication guidelines and digital protocols (preferred).
  • Proficiency in Meta Business Suite, Hootsuite, Buffer, or similar tools.
  • Basic knowledge of Canva, Photoshop, or short-form video editing tools is an added

    • advantage.

    Qualifications & Experience

  • Graduate / Postgraduate in Mass Communication, Digital Marketing, Advertising, or a

    • related field.

  • 3–5 years of relevant experience in social media management, preferably in an agency

    • environment.

  • Experience handling Govt. / PSU or institutional social media accounts will be an added

    • advantage.

  • Sound understanding of analytics, reporting, and content optimization techniques.
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    Social Media Executive • Teonthar, Madhya Pradesh, India

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