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Lead Generation Specialist
Lead Generation SpecialistDiscoveries Quintessential • kanpur, uttar pradesh, in
Lead Generation Specialist

Lead Generation Specialist

Discoveries Quintessential • kanpur, uttar pradesh, in
6 hours ago
Job description

About Workwise

Workwise is an AI-powered procurement platform built for industrial projects. Our mission is to make procurement faster, more profitable, and less chaotic for India’s next wave of EPC firms, contractors, and heavy-industry project owners. We’re building the default platform where industrial procurement happens — and you’ll be part of the next stage of that journey.

About the Role

We’re looking for a proactive Pre-Sales Specialist to drive outbound outreach, lead qualification, and discovery call scheduling. You will be the first point of contact for potential customers and play a critical role in building our sales pipeline. This role is ideal for someone who enjoys researching decision-makers, crafting powerful outreach messages, and enabling the sales team with better-qualified leads.

Key Responsibilities

🔍 Lead Discovery & Qualification

  • Build targeted lists via BidAssist, LinkedIn, event lists, and other sources
  • Research ideal accounts and decision-makers
  • Run outbound campaigns via LinkedIn, email, WhatsApp, and calls
  • Qualify prospects using BANT (or similar) frameworks

🤝 Stakeholder Engagement

  • Initiate conversations and build interest in Workwise
  • Effectively position the product in short outbound interactions
  • Handover qualified leads to sales team with full context
  • 📄 Sales Enablement

  • Create email templates, outreach flows, case studies, and FAQs
  • Support founder and marketing team with pre-sales collateral
  • Capture learnings and continuously improve messaging & targeting
  • 📥 Handle Early Inbound Leads

  • Respond to inbound leads (website, LinkedIn, referrals, etc.)
  • Assess intent quickly and initiate the qualification process
  • You’re a Great Fit If You…

  • Have 1–3 years of experience in B2B research, pre-sales, or sales
  • Enjoy finding and talking to new people every day
  • Write clear and convincing messages
  • Thrive in execution-heavy roles with daily targets
  • Are curious about industrial / infrastructure ecosystems
  • Are comfortable using AI tools for better outreach
  • Bonus Points

  • Experience in industrial procurement / SaaS
  • English + Hindi proficiency
  • Why Join Us

  • 1 : 1 mentoring from the founder
  • High ownership and visibility
  • Fast learning curve across B2B GTM, sales, and AI products
  • Clear growth path into full-stack Growth or Sales roles
  • Open and energetic culture where your suggestions matter
  • Create a job alert for this search

    Lead Generation Specialist • kanpur, uttar pradesh, in

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