Marketing Automation Specialist

Job Profile - Marketing Automation Specialist

Exp- 3-8 yrs

Location - Noida Sec 142

About the Role

The Marketing Automation Specialist will play a crucial role in developing and executing marketing automation strategies that drive engagement and conversion. This position requires a blend of technical expertise and creative thinking to enhance our marketing initiatives.

Responsibilities

Develop and implement marketing automation campaigns.

Analyze campaign performance and optimize for better results.

Collaborate with cross-functional teams to align marketing strategies.

Manage and maintain the marketing automation platform.

Provide training and support to team members on automation tools.

Qualifications

Bachelor's degree in Marketing, Business, or a related field.

3+ years of experience in marketing automation or a similar role.

Required Skills

Proficiency in marketing automation tools (e.g., HubSpot, Marketo).

Strong analytical skills and data-driven mindset.

Excellent written and verbal communication skills.