Social Media Specialist

Roles and Responsibilities

• Develop, implement and manage our social media strategy after conducting competitive research, platform determination, messaging, and audience identification
• Plan, create, publish and share new content (including original text, images, video, and code) on a daily basis that builds meaningful customer connections, increases brand awareness, and encourages community members to engage with the brand
• Collaborate with sales and marketing teams to develop social media campaigns
• Stay up to date with the latest social media best practices and technologies
• Set up and optimize company pages within each platform to increase the visibility of company's social content
• Monitor SEO and customer engagement and suggest content optimization
• Moderate user-generated content in line with the moderation policy
• Collaborate with sales, web design, web development, digital marketing, customer relations and product development teams
• Create editorial calendars and syndication schedules
• Capture and analyze the appropriate social data / metrics, insights, and social media best practices to measure the success of every social media campaign, then use that information to refine future campaigns
• Work with copywriters and designers to ensure content is informative and appealing
• Bolster your network by interacting with industry professionals and influencers via social media

Qualifications

Qualifications and Functional Requirements

Additional Information

Additional Information

Work Location : Bangalore, Karnataka

Shift Timings : 12 : 00 PM to 09 : 00 PM, Indian Standard Time

Designation : Social Media Specialist

Compensation : Based on experience

Placement : Permanent with 3 months of probationary period

Skills Required

social media strategy , Content Optimization, Seo