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Social Media Specialist

Social Media Specialist

Fluidscapes ConsultantsKolkata, IN
9 days ago
Job description

Job Description

Well-versed with–Facebook adverts paid promotions on different social media platforms, SMO, social media

ad creation and promotion, and Google adverts.

  • Community Creation & Management through all social media platforms and online sites e.g. Quora,

Reddit, Wiki how etc.

  • Should have managed multiple social media accounts
  • Should be well-versed in generating reports for the campaigns handled.
  • Should have intrinsic knowledge of the inner working of social media marketing tools and their

    • settings

  • Regularly checking the technical health of each sm platform - Respond and react to changes within

    • social networks, changes in functionality, methods of engagement , etc.

  • Social Media Listening / Monitoring (Using relevant tools)
  • Designing and implementing social media strategy to align with business goals
  • Regularly track the performance of posts and derive insights to propose future strategies for all

    • accounts and present the same.

  • Creating Monthly Content Calendar

    • Job Requirement

  • Handling Paid Activities - Post Boosting, Basic Campaign Creation on FB, Google.
  • Achieving Weekly / Monthly targets set for individual brands
  • Perform research on current benchmark trends and Audience Analysis for brands.
  • Generate, edit, publish and share engaging content daily (e.g. original text, photos, vid eos, and news)
  • Suggest and implement new features to develop brand awareness.
  • Stay up-to-date with current technologies and trends in social media, design tools, and applications
  • Communicate with followers, respond to queries in a timely manner, and monitor customer reviews
  • Weekly KPIs updates and presenting to management
  • Analyse customer expectations according to past social media activity
  • Establish relationships with social media influencers to develop a strong network
  • Ensure brand consistency in copy through tone, voice, and terminology
  • Create actionable plans to both grow and maintain followers Mainly for the BIG 4 social media platforms i.e., Twitter, Facebook, Instagram, YouTube, and also other platforms like , Reddit, Quora, Pinterest, etc.
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    Social Media Specialist • Kolkata, IN

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