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Principal / Senior Designer

Principal / Senior Designer

ConfidentialChennai
19 days ago
Job description

We are seeking an exceptional  Senior Designer  to join our global team, supporting the U.S.-based Marketing and Communications team. This role focuses on delivering high-quality digital design solutions that enhance buyer journeys and drive engagement for sales, relationship managers, and U.S. business units.

The successful candidate will demonstrate expertise in creating dynamic, visually compelling designs tailored to business goals, with a particular emphasis on digital channels, including social media, email marketing, corporate website, and interactive experiences. This role requires a strategic mindset, technical mastery, and the ability to collaborate seamlessly across time zones.

Core Duties

  • Collaborate with U.S.-based stakeholders to understand project objectives, develop creative briefs, and deliver designs aligned with business needs.
  • Design innovative, high-quality visual assets for digital campaigns, email marketing (Marketo), social media, and multimedia content.
  • Publish and manage website content using the Umbraco CMS, ensuring design consistency and adherence to brand guidelines.
  • Create engaging slides and designs within Digideck, supporting sales efforts, pipeline growth and lead conversion initiatives.
  • Develop concepts that resonate with B2B audiences, ensuring alignment with EQs brand guidelines and stakeholder requirements.
  • Present creative concepts, iterative designs, and final outputs to U.S. stakeholders with clarity and professionalism.
  • Produce motion graphics, videos, and animations, including developing storyboards and sourcing relevant visual and audio elements.
  • Create high-impact PowerPoint presentations and other marketing and communication materials.
  • Manage multiple projects simultaneously, ensuring deadlines are met without compromising quality.
  • Stay updated on emerging design trends and technologies, particularly in digital and motion graphics.

Skills, Capabilities and Attributes

  • Minimum of 4 years  of experience in a design role, preferably in an agency or in-house team.
  • Proficiency in  English (verbal and written)  for effective communication with U.S.-based teams.
  • Expertise in  Adobe Creative Cloud  (InDesign, Illustrator, Photoshop, Acrobat, After Effects, and Premiere).
  • Advanced skills in  PowerPoint  and experience creating visually compelling presentations.
  • Experience in video production and motion graphics, including storyboarding and animation.
  • A strong portfolio showcasing digital design work for B2B campaigns.
  • Knowledge of the printing process and preparing artwork for production (advantageous).
  • Photography and filming knowledge (advantageous).
  • Work on PowerPoint presentations at an expert level.
  • Experience designing for marketing automation tools like Marketo and CMS platforms like Umbraco. Basic knowledge of HTML and CSS helpful as well. (advantageous).
  • Design compelling digital ads for display and social media platforms, ensuring adherence to platform-specific dimension requirements, industry best practices, and performance optimization techniques.
  • Create cohesive designs for multi-channel campaigns, ensuring consistency in visual identity across channels while tailoring each design to maximize impact and effectiveness specific to the channel s unique requirements.
  • Key Attributes

  • Exceptional attention to detail and a passion for delivering polished, high-quality work.
  • Ability to manage projects independently while collaborating effectively with remote, multidisciplinary teams.
  • A proactive attitude with a desire to continuously learn and adopt new design techniques and tools.
  • Strong organizational skills and the ability to manage competing priorities in a fast-paced environment.
  • Transform core messages into visually striking ads, distilling paragraphs of copy into concise, impactful text (often fewer than six words) paired with attention-grabbing designs that align with brand guidelines and effectively capture audience interest.
  • Role :   Chief Creative Officer (CCO)

    Industry Type :   Financial Services

    Department :   UCCOX, Design & Architecture

    Employment Type :   Full Time, Permanent

    Role Category :   Other Design

    Education

    UG :   Any Graduate

    PG :   Any Postgraduate

    Skills Required

    Illustrator, Printing, Adobe, Email Marketing, Social Media, Graphics, Animation, Cms, Photoshop, Html

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