Fmcg Sales Manager - Modern Trade

Position : FMCG Sales Manager – Modern Trade

Location : Delhi (Bikaji Cama)

Experience : 2–7 Years

Industry : FMCG / Consumer Goods / Retail Sales

About the Role :

We are looking for an energetic and structured Modern Trade Sales Manager who understands how to drive business across MT chains, modern retail formats, and organised key accounts. This role requires someone who knows the rhythm of FMCG sales, understands retail dynamics deeply, and can own both execution and growth.

You will manage modern trade partners, key accounts, planograms, visibility, promotions, and fill rates — and build strong internal coordination with supply chain, marketing, and finance.

This role is for someone who knows how to make stores move, drive velocity, and build relationships that unlock scale.

Key Responsibilities :

Modern Trade & Key Accounts

• Manage end-to-end relationships with MT partners (Reliance, DMart, Spar, Spencer’s, Big Bazaar, Amazon / Flipkart Grocery, etc. — as relevant).
• Drive listing, activation, promotions, visibility, new product introductions, and closures.
• Own sell-in, sell-out, and secondary sales numbers across assigned regions / accounts.
• Negotiate JTBDs, margins, schemes, visibility budgets, and contracts with accounts.

Execution & Operations

Growth & Analysis

analyse sales trends, velocity, and competition.

Cross-functional Collaboration

Must-Have Skills & Experience :

Preferred :

Why Join Us :

You’ll play a core role in shaping our retail presence and driving scale across modern trade. This is a high-ownership role where strong execution translates directly into business impact.