Digital Media Content & Brand Communications Specialist

Key Responsibilities :

Content Writing :

Develop, write, and edit

blogs, articles, website content, case studies, whitepapers, press releases , and

email campaigns .

Write and edit content copy for Social Media

Create compelling

B2B and B2C content

for IT products, services, and solutions.

Translate complex technical topics into

clear, engaging, and audience-friendly content .

Collaborate with design and tech teams to produce

visual + written marketing materials .

Ensure all content aligns with

brand tone, messaging, and SEO best practices .

Podcast & CXO Engagement :

Coordinate and interact with IT CXOs, industry leaders, and senior executives for podcast recordings and interviews.

Assist in research, scripting, and content development for podcast episodes.

Manage communication and scheduling for podcast guests in collaboration with the marketing team.

Represent the brand professionally and confidently during CXO interactions and recordings.

Social Media Management :

Plan, create, and manage daily posts across

LinkedIn, Twitter (X), Instagram, Facebook , and

YouTube .

Develop

monthly social media calendars

and campaigns to increase engagement and followers.

Monitor

social media trends, competitor activities, and industry updates .

Run and analyse

paid and organic campaigns

for reach, engagement, and lead generation.

Respond to followers, manage community engagement, and maintain brand consistency.

SEO & Analytics : Optimize content for

search engines (SEO)

and track performance using

Google Analytics, SEMrush, or Ahrefs .

Research keywords and implement them naturally in website and blog content.

Prepare monthly reports on

content performance and social media growth metrics .

Requirements : Master’s degree

in English, Communications, Marketing, Journalism, or related field.

2-4 years

of experience in

content writing and social media management , preferably in the

IT or technology sector .

Excellent

command of English —both written and verbal.

Creative mindset and out-of-box thinker

Strong understanding of

IT products, SaaS, software development, and tech industry trends .

Proficiency with tools like

Canva, Buffer, Hootsuite, HubSpot, WordPress , and

Google Analytics .

Ability to work independently, meet deadlines, and manage multiple projects simultaneously.

Preferred Skills : Understanding of

LinkedIn algorithms

and content optimization strategies.

Creative thinker with strong

storytelling and branding

abilities.

What We Offer :

A dynamic and collaborative work environment.

Opportunity to work on global IT and technology brands.

Professional growth and upskilling opportunities.

Competitive salary and performance-based incentives.