Meta Ads Specialist - (Media Buying)

Roles & Responsibilities : (CPL)

• Knowledge of Facebook Ads Manager & Power Editor
• Understanding of custom audiences and look alike audiences
• Ability to generate and install the Facebook pixel.
• Strong understand of bidding techniques (AutoBid, CPC, CPM)
• 2-3 years' experience of managing Facebook& Instagram)
• Manage and monitor growth by implementing campaign solutions; build campaigns, monitor and optimize for performance and work towards marketing objectives.
• Expert in creating ads and ad copies
• Manage the implementation, tracking, and measurement of integrated digital marketing campaigns within the timelines and budgets.
• Familiarity with A / B and multivariate experiments
• Should have and previously demonstrated an ability to prioritize and meet deadlines when working on multiple projects with tight deadlines.
• Experience working with popular social media advertising platforms found in Facebook
• Religiously track funnel conversion and identify key areas for improvement. Engage with the concerned team to drive engagements and deliver results

vertical experience required Debt / Life Ins / PL / Home Imp

Performance Marketing Agency / Affiliate Experience is a Must

Candidate Profile Essential : -

Candidates Having PPC experience and no CPL international exposure please don&apost apply.

Job Location : Noida

5 days in office

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Skills Required

mobile web analytics tools, advertising technology, Facebook Ads Manager, Power Editor, bidding techniques, Facebook pixel, marketing automation software, multivariate experiments