EMI Lead Mid Market GMAVP

Job Title : EMI Lead - Mid market

About Us :

Paytm is Indias leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India Paytm builds technologies that help small businesses with payments and commerce. Paytms mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology.

Role Overview :

The EMI Lead will be responsible for driving growth and adoption of EMI (Equated Monthly Installment) on POS products across Paytms mid market channel. This role focuses on expanding EMI GMV (Gross Merchandise Value) increasing EMI revenue and ensuring wider merchant enablement for Brand EMI Bank EMI and My EMI programs. The ideal candidate combines a deep understanding of payment products merchant growth and go-to-market strategy with a strong data-driven and execution mindset.

Key Responsibilities :

1. Growth & Performance

• Drive EMI GMV and EMI revenue across online and offline merchant segments.
• Develop strategies to increase EMI penetration and acceptance rate among merchants and consumers.
• Own key growth metrics merchant enablement transaction volume and revenue contribution from EMI products.

2. Merchant Enablement & Expansion

3. Go-To-Market (GTM) & Partnerships

4. Product Strategy & Feedback

5. Analytics & Reporting

Key Performance Indicators (KPIs)

1. EMI GMV Growth - Achieve quarterly and annual GMV targets from EMI transactions.

2. EMI Revenue Growth - Drive incremental revenue through higher EMI adoption and cross-sell initiatives.

3. Merchant Enablement - Increase the number of merchants activated on Brand EMI Bank EMI and My EMI.

4. EMI Link Acceptance - Grow EMI link-based payment adoption across the merchant base.

5. GTM Effectiveness - Success of go-to-market campaigns in driving merchant and consumer adoption.

6. Product Impact - Delivery of actionable product improvements and new feature rollouts.

Qualifications & Skills

Why Join Us

We may use artificial intelligence (AI) tools to support parts of the hiring process such as reviewing applications analyzing resumes or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed please contact us.

Required Experience :

Director

Key Skills

Presentation Skills,Risk Management,Financial Services,IFRS,Banking,Pricing,Analysis Skills,Securities Law,Investment Banking,Relationship Management,Strategic Planning,Leadership Experience

Employment Type : Full Time

Experience : years

Vacancy : 1