Customer Tech-Adobe Analytics Senior

At EY, you'll have the chance to build a career as unique as you are, with the global scale, support, inclusive culture and technology to become the best version of you. And we're counting on your unique voice and perspective to help EY become even better, too. Join us and build an exceptional experience for yourself, and a better working world for all.

Position Title

Adobe Analytics Consultant

Position Overview

Adobe Analytics Consultant role is to help deliver analytics for multiple web properties and support strategic initiatives to a large technology client.

Responsibilities

• You will work with client's marketing and business partners to define Key Performance Indicators, (KPIs), for new projects / enhancements. You will define the best analytics approach using Adobe Analytics Product Suite.
• Manage the processes for capture, storage, usage and tracking of online activity from multiple web sites
• Full responsibility for analytics needs across customer analytics platforms
• Ensure data integrity & documentation of tracking standards
• Troubleshoot and debug analytics implementation
• Work across both marketing and development to support both teams with analytics tracking
• Engage with projects to ensure the analytics solutions meets business requirements
• Deliver clear and actionable recommendations to improve and optimize the customer experience
• Generate reports and providing insights and recommendations based on data
• Provide guidance to develop tagging framework and provide QA support
• Proactively identifies issues and recommends resolutions, working closely with key business leaders to offer alternatives and enhancements
• Manage the implementation and tracking of digital marketing initiatives both current and future.

Required Qualifications

Mandatory skills :

Preferred Qualifications

EY | Building a better working world

EY exists to build a better working world, helping to create long-term value for clients, people and society and build trust in the capital markets.

Enabled by data and technology, diverse EY teams in over 150 countries provide trust through assurance and help clients grow, transform and operate.

Working across assurance, consulting, law, strategy, tax and transactions, EY teams ask better questions to find new answers for the complex issues facing our world today.

Skills Required

Adobe Launch, Jquery, Javascript, Google Tag Manager, Google Analytics, Adobe Analytics, Html