Digital Marketing Manager

Roles and Responsibilities :

• Social Media Management : Develop and execute strategies, manage posts, track performance, and engage with the online community.
• Content Strategy : Work on content strategy for digital marketing activities, collaborate on visuals, and ensure brand consistency across all platforms.
• Email Marketing : Plan, execute, and analyze email campaigns to complement efforts and promote products with tailored content.
• Paid Ads : Assist in planning and executing integrated campaigns on different platforms (including Google AdWords, LinkedIn, Meta Ads), ensuring alignment and monitoring performance.
• SEO : Plan and execute strategies to improve website traffic, keyword rankings, and online visibility.
• Google Analytics and Search Console, SE Ranking, SEMrush : Track and analyze website performance using tools to find ways to improve and grow results.
• Market Research : Track industry trends, competitor activities, and provide insights for content and marketing strategies.
• Team Management : Plan, run, and review marketing campaigns while leading and supporting the marketing team to meet business goals.

Required Skills and Qualifications :

Why You&aposll Enjoy Working at Threatcop :

About Us :

Threatcop Inc. is a leading People Security Management(PSM) company and a sister concern of Kratikal.

Threatcop helps organizations reduce the impacts of cyber threats by strengthening the cybersecurity posture of employees. With a focus on reducing social engineering and email-based attacks, we transform employees from the weakest link to the strongest line of defense.

Serving over 250+ large enterprises and 600+ SMEs across 30+ countries, Threatcop assists clients in sectors such as E-commerce, Finance, BFSI, Healthcare, Manufacturing, and Telecom with clients like Axis Bank, Gail India, ONGC, MaxLife Insurance, Daman Insurance, UNICOIL, NPCI, Tata Consumer Products, and many others. We are a USA-based company, headquartered in Noida with offices in Mumbai, Pune, Bangalore, Chennai, Dubai, and Riyadh.

We use the A-A-P-E (Assess, Aware, Protect, Empower) framework to deliver effective products such as TSAT, TLMS, TDMAR,C and TPIR to tackle evolving cyberthreats. By focusing on preventing human error, our People Security Management (PSM) approach empowers organizations to foster a culture of cybersecurity awareness to tackle modern cyber threats.

For more details, visit us at : www.threatcop.com

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Skills Required

Market Research, Team Management, Email Marketing, Google Analytics, Social Media Management, Content Strategy, Seo