We are seeking an experienced and results-oriented Digital Marketing Manager to join our team in Cochin. The ideal candidate will have a strong background in B2B digital marketing, hands-on campaign execution, and data-driven decision-making. This role involves working closely with content, creative, and global teams to drive lead generation and elevate brand visibility.
Key Responsibilities
- Plan and implement B2B digital marketing strategies focused on lead generation and brand awareness.
- Manage SEO initiatives including keyword research, on-page optimization, and backlink strategies.
- Execute and optimize paid ad campaigns across platforms (Google Ads, LinkedIn, Meta, etc.).
- Monitor and analyze performance metrics (traffic, conversions, ROI) and generate actionable reports.
- Coordinate with content and creative teams to produce high-performing digital assets.
- Work with global counterparts to ensure alignment with international campaigns.
- Stay up-to-date with the latest trends and technologies in digital marketing.
- Build, manage, and mentor a high-performing digital marketing team, encouraging collaboration, learning, and accountability.
Qualifications
Minimum 5 years of experience in digital marketing, preferably in B2B environments.Proficiency in SEO tools, PPC platforms, and analytics tools (Google Analytics, SEMrush, etc.).Strong communication, time management, and problem-solving skills.Experience working with cross-functional teams and external agencies is a plus.Benefits
Opportunity to work in a fast-paced and innovative environment.Competitive salary (based on experience and discussion).Collaborative team culture and career growth opportunities.Salary : Up to ₹6-8 LPA
Location : Kochi