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Director of Sales and Community - Tamil Nadu
Director of Sales and Community - Tamil NaduPraja App • Hyderabad, Republic Of India, IN
Director of Sales and Community - Tamil Nadu

Director of Sales and Community - Tamil Nadu

Praja App • Hyderabad, Republic Of India, IN
1 day ago
Job description

📍 Hyderabad (first 3–6 months) → Chennai

🕒 Experience : 4–7 years

🏢 Early-stage Startup | High Ownership

📌 Reports to : Head of Growth & Community

Company Description

Praja is a hyper-local social platform built for Bharath — where people instantly discover everything happening in their village, mandal, and district, in their own language.

Every user is mapped to their real geography and interest areas, enabling authentic village-level communities and interest communities that reflect how Bharath connects in the offline world. Today, citizens, local leaders, and political parties use Praja to share updates, create viral posters, run digital campaigns, and stay connected with their people. We’ve become the go-to digital layer for political and community engagement in Telugu states, driven by deep vernacular adoption and high user trust.If you want to build for the next 500M internet users, experiment fast, and scale a high-growth consumer product from the ground up — Praja is the place for you.

About the Role

Praja is expanding into Tamil Nadu, and we’re hiring a Regional Head – Tamil Nadu (Sales & Community) to lead the launch and scale of the entire state.

For the first 1-3 months , you will understand our AP / Telangana playbooks, internal systems, and operational models. During this period, you’ll also set up Tamil Nadu’s content, community, and sales foundation.

Post this, you will take full ownership of Tamil Nadu — building the team, running daily operations, scaling district presence, forging key partnerships, and driving ARR.

What You’ll Own

  • End-to-end Tamil Nadu launch & operational scale
  • Tamil content + community engine
  • Sales hiring, funnel ownership, and revenue delivery
  • Replication of AP / Telangana playbooks for TN
  • ARR targets & state-level KPIs end-to-end

What You’ll Do

  • Build and run Tamil content + poster operations
  • Hire, train, and lead the TN sales team;
  • own funnel outcomes

  • Build partnerships with influencers, community bodies, political parties & local networks
  • Translate AP / Telangana insights into Tamil-specific playbooks
  • Hire and lead a 10–20 member team across content, community, and sales within the first 3 months
  • Drive ARR, sales performance, and district-level scale
  • What Success Looks Like :

    1–3 Months

  • Build initial TN team (content, community, sales)
  • Stabilize daily Tamil content & Community operations
  • Contribute toward achieving a $500K ARR run rate
  • 3–6 Months

  • Fully launch Tamil Nadu operations
  • Achieve $1M ARR using AP / Telangana playbook replication
  • Strengthen political, content & community partnerships
  • What We’re Looking For

    Core Experience (Mandatory)

  • 4–7 years of experience leading teams in managerial roles, running operations or business functions
  • Proven ability to hire, manage, and scale on-ground teams (content / community / sales)
  • Native Tamil speaker with deep understanding of Tamil Nadu tier 2 / 3 audiences
  • Bachelor’s from a Tier-1 college or MBA preferred
  • Mindset & Working Style

  • Experience in entrepreneurial roles (founder, early employee) or 0→1 startup environments is highly preferred
  • High ownership, execution velocity, and ability to operate independently
  • Bonus (Nice-to-Have)

  • Exposure to political consulting or prior experience in political strategy firms is an added advantage
  • Experience working in a content startup or a vernacular-focused high-growth startup
  • Compensation & Benefits

  • Salary : ₹24–30 LPA (based on experience)
  • Equity : ESOPs offered on top of the CTC (not included in the salary package)
  • Benefits : Opportunity to build Praja in Tamil Nadu from zero to scale, Work closely with founders
  • Why Join Us

  • Lead Tamil Nadu end-to-end — content, community, sales & partnerships
  • Build the region’s entire operational engine from scratch
  • Join a fast-growing startup shaping Bharat’s political & community landscape
  • Create a job alert for this search

    Director Of Sales • Hyderabad, Republic Of India, IN

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