Talent.com
Director of Digital Demand

Director of Digital Demand

Egnyteballari, jharkhand, in
30+ days ago
Job description

Director of Digital Demand, India

Location : Remote (Mumbai)

EGNYTE YOUR CAREER. SPARK YOUR PASSION.

Egnyte is a place where we spark opportunities for amazing people. We believe that every role has meaning, and every Egnyter should be respected. With 22,000+ customers worldwide and growing, you can make an impact by protecting their valuable data. When joining Egnyte, you’re not just landing a new career — you’re becoming part of a team of doers, thinkers, and collaborators who live by our core values :

  • Invested Relationships
  • Fiscal Prudence
  • Candid Conversations

ABOUT EGNYTE

Egnyte is a secure multi-cloud platform for content security and governance that enables organizations to better protect and collaborate on their most valuable content. Established in 2008, Egnyte has democratized cloud content security for more than 22,000 organizations. We help customers improve data security, maintain compliance, prevent and detect ransomware threats, and boost productivity — on any app, any cloud, anywhere.

Visit www.egnyte.com for more.

About the Role

We are seeking a future-focused, hands-on Director of Digital Demand based in India to lead a high-performing team of digital specialists across SEM, SEO, Paid Social, Website Acquisition, and Trial Engagement Marketing. This leader will drive full-funnel digital performance while evaluating and integrating AI-powered tools and emerging technologies to scale growth, improve personalization, and drive measurable impact.

You’ll collaborate cross-functionally across Web, Product Marketing, Marketing Ops, and Analytics teams to ensure Egnyte’s digital journey is optimized for conversion, relevance, and innovation.

WHAT YOU’LL DO :

📈 Digital Performance Strategy & Innovation

  • Build and execute a scalable global digital acquisition strategy to exceed MQL, trial, and pipeline targets.
  • Champion AI and automation to improve content creation, media targeting, personalization, and campaign optimization.
  • Continuously assess and adopt emerging technologies (e.g., AI-powered SEO tools, predictive analytics, generative content) to drive competitive advantage.
  • Lead experimentation frameworks across the full funnel — from visit to conversion to pipeline.
  • 🚀 Channel Leadership & Optimization

  • Manage and mentor channel experts across Paid Search, SEO, Paid Social, and Web Engagement.
  • Oversee multi-platform execution (Google Ads, Performance Max, LinkedIn, Meta, Programmatic, etc.) to drive trial and conversion outcomes.
  • Partner with creative and content teams to leverage AI for scalable, brand-aligned assets and messaging.
  • Lead ethical first-party data strategy to enable privacy-first personalization across channels.
  • 📅 Planning & Budget Ownership

  • Lead quarterly and semi-annual planning for all digital demand channels.
  • Deliver performance-driven plans to leadership, secure budgets, track utilization, and optimize investments to maximize pipeline impact.
  • Use predictive analytics and real-time insights to dynamically reallocate spend for maximum ROI.
  • 📊 Analytics & Performance Insight

  • Define KPIs and success metrics for digital programs; work with Marketing Ops and Analytics to deliver insightful dashboards and reporting.
  • Drive cohort, funnel, and attribution analysis to optimize performance and trial-to-paid conversion.
  • Translate data into actionable insights to improve spend efficiency and pipeline contribution.
  • 🤝 Cross-Functional Leadership

  • Collaborate closely with Product Marketing, Web, Creative, and BDR teams to ensure full-funnel alignment.
  • Act as the senior-most digital marketing leader in India and key contributor to global demand strategy.
  • Partner with RevOps, Martech, and Data teams to shape a forward-looking marketing tech stack.
  • YOUR QUALIFICATIONS :

    ✅ Must-Have Experience

  • 15+ years in B2B SaaS digital marketing, including 3+ years in a Director or senior leadership role.
  • Proven success driving pipeline through SEM, SEO, Paid Social, and digital conversion programs.
  • Deep understanding of full-funnel KPIs, trial-based acquisition models, and conversion rate optimization.
  • Expertise in GA4, Performance Max, attribution models, lead scoring, and ROI tracking.
  • Experience building and scaling AI-enhanced campaigns or tools into workflows.
  • 💡 Preferred Qualifications

  • Prior leadership experience with globally distributed or hybrid marketing teams.
  • Familiarity with modern Martech (Marketo, Salesforce, HubSpot, Dynamic Yield, etc.)
  • Demonstrated ability to translate AI and data innovations into real business outcomes.
  • Strong grasp of ethical data practices and compliance (GDPR, CCPA, etc.).
  • Strategic thinker with the agility to experiment, learn fast, and scale what works.
  • Why Join Us?

  • Join a $250M+ high-growth SaaS company solving real-world data security and collaboration challenges.
  • Lead and innovate within a global digital demand engine at scale.
  • Work alongside a results-driven, collaborative team that embraces innovation, experimentation, and customer impact.
  • Create a job alert for this search

    Director Of Digital • ballari, jharkhand, in

    Related jobs
    • Promoted
    Director

    Director

    Omni Recruit Private LimitedBellary, IN
    Develop and execute strategies to achieve and exceed quarterly and annual sales targets.Identify and capitalize on new business opportunities to expand revenue streams. Client Acquisition & Relation...Show moreLast updated: 1 day ago
    • Promoted
    Business Development - Industrial Automation & Industry 4.0

    Business Development - Industrial Automation & Industry 4.0

    Aerosapien TechnologiesBellary, Karnataka, India
    Job Summary : Follow : https : / / www.We are seeking a dynamic and technically adept Business Development professional to drive sales and partnerships in industrial automation, smart manufacturing, a...Show moreLast updated: 2 days ago
    • Promoted
    • New!
    Professor & Director - Digital Media Management

    Professor & Director - Digital Media Management

    Symbiosis Skills & Professional UniversityBellary, Karnataka, India
    About Symbiosis Skill and Professional University (SSPU) : Symbiosis Skill and Professional University (SSPU) is a premier educational institution committed to bridging the skill gap in the country ...Show moreLast updated: 14 hours ago
    • Promoted
    • New!
    Director- Software Engineering

    Director- Software Engineering

    AccelyaBellary, Karnataka, India
    Accelya , we are on a mission to fundamentally transform airline retailing – dragging it out of the 1950s and into the.We power today over 200+ airlines and are the leading force of change at IATA ...Show moreLast updated: 19 hours ago
    • Promoted
    Digital Advertising Director

    Digital Advertising Director

    Invisible Motionballari, India
    Digital Advertising Director – Invisible Motion.At Invisible Motion, ads are not just campaigns.They are engines of growth, stories shaped by data, and bridges between brands and people.Someone who...Show moreLast updated: 16 days ago
    • Promoted
    Senior Manager / Associate Director - Engineering

    Senior Manager / Associate Director - Engineering

    interface.aiballari, jharkhand, in
    Our cutting-edge Generative AI-powered platform serves over 100 banks and credit unions, delivering hyper-personalized customer interactions across voice, chat, and employee-assisting solutions.To ...Show moreLast updated: 2 days ago
    • Promoted
    Head of D2C & Growth Marketing

    Head of D2C & Growth Marketing

    Eat Better Coballari, jharkhand, in
    Head of D2C - Leadership Role with high ESOP's.Own the end-to-end customer experience, acquisition and conversion funnel for www. You will work on providing best-in-class D2C customer experience & o...Show moreLast updated: 2 days ago
    • Promoted
    • New!
    Senior Director AI

    Senior Director AI

    BirdeyeBellary, Karnataka, India
    Description Why Birdeye? Birdeye is the highest-rated reputation, social media, and customer experience platform for local businesses and brands. Over 150,000 businesses use Birdeye’s AI-powered pla...Show moreLast updated: 14 hours ago
    • Promoted
    Head of Sales

    Head of Sales

    AviateBellary, IN
    At Humantic AI, our mission is to humanize the internet.Our product is at the cutting-edge of AI, Psychology and large-scale data. We believe that we have an opportunity (and even a responsibility) ...Show moreLast updated: 30+ days ago
    • Promoted
    • New!
    Head of Sales- APAC

    Head of Sales- APAC

    EtiyaBellary, Karnataka, India
    We are a community of innovators, dreamers, and doers.We welcome like-minded teamplayers to #ExceedEveryday with us! WHO ARE WE? We are a global software company with more than 1600 employees in ...Show moreLast updated: 17 hours ago
    • Promoted
    • New!
    Head of Brand Design, SaaS

    Head of Brand Design, SaaS

    FlytBaseBellary, Karnataka, India
    Head of Brand Design, SaaS — FlytBase.About FlytBase FlytBase is a Physical AI software platform that powers autonomous drones and robots globally. Our cloud, edge, and on-premise solutions enable d...Show moreLast updated: 14 hours ago
    • Promoted
    AVP / VP - Business Head - Consumer-Tech

    AVP / VP - Business Head - Consumer-Tech

    Kwan VenturesBellary, IN
    Partner with the leadership team to define and execute the company’s growth strategy across online and offline channels.Translate strategic goals into operational plans with measurable outcomes and...Show moreLast updated: 2 days ago
    • Promoted
    Director of Engineering

    Director of Engineering

    WhiteSlips Job Management Consultantsballari, jharkhand, in
    Define and implement the engineering excellence strategy and roadmap.Align engineering initiatives with business objectives and measurable outcomes. Lead proof-of-concept efforts and enforce coding,...Show moreLast updated: 1 day ago
    • Promoted
    Director of Engineering

    Director of Engineering

    Intellectyx, Inc.Bellary, Karnataka, India
    About Intellectyx Intellectyx is an.AI-native, digital innovation company.We enable organizations to evolve from traditional digital systems to. AI-driven decision intelligence.AI-native product eco...Show moreLast updated: 1 day ago
    • Promoted
    • New!
    Director

    Director

    MSBC GroupBellary, Karnataka, India
    Join us as a Senior Data Engineer (FIX)—Build Resilient Trading Connectivity for Financial Services.Drive the App Simplification (Trade Surveillance) initiative as a fast starter, leveraging AWS, F...Show moreLast updated: 14 hours ago
    • Promoted
    • New!
    Regional Head - Digital Ad Sales

    Regional Head - Digital Ad Sales

    DangleAds TechnologiesBellary, Karnataka, India
    DangleAds , we’re reshaping the digital advertising ecosystem with innovation-driven solutions across.Programmatic Advertising, CTV, Rich Media and DCO Innovation. With a global presence, we empower...Show moreLast updated: 14 hours ago
    • Promoted
    Head of New Product Development (NPD)

    Head of New Product Development (NPD)

    Blue Signal SearchBellary, IN
    Head of New Product Development (NPD).Nationwide (Remote – with up to 50% international travel).Fluency in English is essential for collaboration across our global teams. Aesthetic Medicine, Consume...Show moreLast updated: 30+ days ago
    • Promoted
    • New!
    Director - Pentesting Solutions

    Director - Pentesting Solutions

    BreachLock, Inc.ballari, jharkhand, in
    Job Description : Director - Pentesting Solutions.Location : India (Remote / Flexible).BreachLock is an innovative cybersecurity company featured by Gartner as a key innovator for three consecutive yea...Show moreLast updated: 20 hours ago