Job Description
Mentorship is a powerful tool for growth and development. As a Content Strategist, you will be responsible for crafting compelling narratives that inspire and educate our audience.
Key Responsibilities :
- Develop and execute a comprehensive content strategy that aligns with business goals and objectives.
- Create engaging content for various channels, including blogs, social media, email newsletters, and website copy.
- Collaborate with cross-functional teams to ensure messaging consistency across all platforms.
- Plan and manage content calendars to support marketing campaigns and initiatives.
- Research trending topics in education, parenting, and mentorship to create relevant and value-driven content.
- Optimize content for search engines and performance tracking using analytics tools.
- Repurpose existing content into various formats to maximize reach.
- Support brand storytelling by capturing success stories and community highlights.
Requirements
We are seeking a highly skilled and experienced Content Strategist who possesses the following qualifications :
3+ years of experience in content strategy, copywriting, or brand communications (preferably in edtech or parenting-focused brands).Excellent written and verbal communication skills.Strong understanding of social media, email marketing, and content analytics.Experience with SEO tools and AI-based content tools is a plus.Creative thinker with strong storytelling and audience empathy.Ability to work independently and manage multiple projects simultaneously.