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Video Ad Strategist
BLKBOX.aiIndia22 days ago
Job descriptionOrganizational excellence – Demonstrated ability to manage multiple projects concurrently, maintain structured workflows, and deliver assets within tight deadlines. Strategic mindset – Strong analytical skills and the ability to interpret audience data and campaign performance into actionable creative insights. Familiarity with gaming industry (preferred) – Understanding of gameplay mechanics, player behavior, and gaming audience expectations. Attention to detail – Consistently upholds high standards for visual quality, messaging consistency, and executional accuracy. Collaboration skills – Experience working cross-functionally with UA, creative, and production teams in a fast-paced, performance-focused environment.
Location : Remote
Employment Type : Full-time / Contract
About the Role
We are looking for a highly organized and strategically minded Video Ad Strategist with a strong understanding of games, marketing, user acquisition, and creatives. This role serves as a critical link between creative strategy and production execution.
The ideal candidate has a keen eye for structuring compelling video concepts, understands the nuances of platform-specific creative requirements, and excels at coordinating cross-functional teams to deliver measurable business outcomes.
Key Responsibilities
- Develop clear and effective video ad strategies aligned with user acquisition objectives.
- Analyze gameplay, UA data, and market trends to inform creative direction.
- Translate marketing goals into structured video concepts and performance-driven narratives.
- Ensure all assets are organized, versioned, and delivered according to established timelines.
- Adapt creative strategies for platform-specific formats across TikTok, Meta, and others.
- Collaborate cross-functionally with marketing, and production teams to align on creative execution.
- Monitor campaign performance to identify opportunities for creative improvement.
- Maintain high standards of quality, consistency, and clarity across all deliverables.
- Contribute to continuous refinement of internal creative processes and workflow documentation.
What You Bring
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Strategist • India
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