Brand Content Specialist- Beauty

About Us :

Skin Bae is a premier online destination dedicated to skincare enthusiasts, offering a wide range of high-quality skincare products and expert advice to help individuals achieve healthy, radiant skin. Founded with a passion for skincare and a commitment to empowering individuals to embrace their natural beauty, Skin Bae has quickly become a trusted name in the skincare industry. As a Korean beauty company, Skin Bae brings the best of K-beauty innovations and traditions to its customers, ensuring effective, gentle, and transformative skincare solutions.

Position Overview

We are seeking a creative and detail-oriented Brand Content Specialist to craft compelling, authentic content that captures the essence of our Korean skincare brand. You will be responsible for developing engaging product descriptions, blog posts, social media content, and other brand communications that resonate with our audience and strengthen our brand voice.

If you have a passion for beauty, strong writing skills, and a keen eye for detail, this role offers a great opportunity to shape how our brand connects with customers.

Roles & Responsibilities

1. Content Strategy & Brand Voice

• Develop a content strategy aligned with short-term and long-term marketing goals.
• Own and maintain a unified brand voice across all communication channels.
• Provide strategic inputs for the overall marketing plan and execution.
• Optimize workflows & project management to ensure smooth content execution.

2. Content Creation & Optimization

3. Social Media & Video Content

4. Influencer & UGC Content Management

5. PR & Media Outreach

6. Cross-Functional Coordination

7. Retail & Visual Merchandising (VMD)

8. Performance Tracking & Community Engagement

9. Leadership & Process Improvement

Qualifications

Please make sure to attach your portfolio

If you are a passionate content writer with a flair for creativity and a love for skincare and beauty, we'd love to hear from you! Please submit your resume and portfolio for consideration.