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Content Manager - Youtube

Content Manager - Youtube

StockGrogandhinagar, India
9 days ago
Job description

Company Vision

StockGro is a mobile-first cross-platform (Android & iOS, Mobile + Web App) Fintech product that’s empowering 25 million+ users to master the art of trading and investment in a risk-free and gamified manner. At StockGro - India’s First and Largest Social Investment Platform, users indulge in Social Investing and learn various trading strategies by interacting with leading fund managers, F&O traders, and algo traders.

About StockGro

Founded in January 2020 by former venture capitalist Ajay Lakhotia, we’re well-funded and just closed a massive Pre-Series A fundraise. We are backed by some of the respected investors - Roots Ventures, Velo Partners, Creed Capital, and the likes of Kunal Shah, Vivekananda Hallekere, Rahul Garg as Angels.

We have some brilliant minds with us, working on a mission to make 400 million Indian millennials investment-ready, with Senior Executives from Sequoia, Swiggy, Glance, Airtel, Uber, and institutions like ISB, NITs, and IIMs.

What You’ll Do

  • Own the entire Youtube's platform end to end
  • Optimize titles, thumbnails, metadata, and playlists using tools like VidIQ / TubeBuddy and A / B testing.
  • Analyze traffic sources, viewer segments, and drop-off points to refine content formats.
  • Coordinate with Creator Host, Editor, and Research team to develop deep-dive topics into engaging video series.
  • Design hooks to drive conversion from viewers to app users and newsletter subscribers.
  • Execute a smart Shorts vs Long-form strategy and plan playlist optimization.
  • Conduct A / B testing for thumbnails and analyze cross-channel traffic.
  • Focus on retention analytics to improve watch time and viewer loyalty.

Core Skills & Experience

  • 4-7+ years of experience growing a YouTube channel from ≥100K to ≥500K subscribers.
  • Deep expertise in :
  • YouTube Studio analytics
  • SEO strategies
  • CAR metrics : Click-through rate, Average view duration, Retention
  • Strong understanding of finance or education audiences (or ability to ramp up quickly).
  • Experience with :
  • Script editing
  • Thumbnail design oversight
  • Briefing on-camera talent
  • Managing post-production workflows
  • Data-driven : Familiar with tools like GA4, BigQuery, or similar for tying video metrics to broader business KPIs.
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