Trivium Education Services - Marketing Content Specialist

Are you passionate about crafting impactful content that engages audiences and drives business growth? We are looking for a creative and strategic Marketing Content Specialist to join our team on a 6-month contract. In this role, you will develop and deliver high-quality content across multiple platforms to support marketing goals and strengthen our brand presence.

Key Responsibilities :

• Brainstorm and develop fresh, innovative content ideas aligned with the company's objectives, target audience, and brand voice.
• Research competitor strategies and audience preferences to ensure content remains relevant and engaging.
• Create high-quality written, visual, and multimedia content tailored for diverse channels such as blogs, social media, email campaigns, and websites.
• Ensure all content complies with brand guidelines, maintaining a consistent tone, style, and quality.
• Strategically publish and promote content across multiple digital platforms including social media, websites, and paid campaigns.
• Optimize content distribution by leveraging platform-specific best practices to maximize reach and engagement.
• Collaborate with the marketing team to plan and execute integrated marketing campaigns that drive brand awareness and lead generation.
• Support SEO efforts by creating optimized content that improves organic search rankings and traffic.
• Assist in managing social media channels, including content scheduling, engagement, and community building.
• Generate detailed reports on content and campaign performance metrics such as engagement, reach, conversions, and ROI.
• Utilize insights to refine content and marketing strategies to improve future campaigns.
• Stay up-to-date with industry trends, emerging content formats, and digital marketing best practices to keep our content fresh and effective.

Qualifications & Skills :

(ref : iimjobs.com)