The PPC / Growth / Performance Marketer focuses on customer acquisition through paid channels.
They design, optimize, and scale campaigns to drive traffic and conversions.
The role is essential for organization's revenue growth in digital commerce.
Daily responsibilities include managing budgets, running A / B tests, and analyzing performance.
They work closely with creative, content, and SEO teams to ensure aligned messaging.
The position demands constant experimentation and adoption of new tools.
We are seeking analytical marketers who thrive in performance-driven roles.
Candidates should bring hands-on expertise with Google and Meta platforms.
A mindset of testing, learning, and scaling is critical.
1. Plan and execute PPC campaigns on Google, Meta, and others.
2. Optimize campaigns for conversions and ROI.
3. Conduct keyword research and audience targeting.
4. Monitor daily campaign performance.
5. Run A / B tests for ads and landing pages.
6. Collaborate with creative and content teams.
7. Manage ad budgets and pacing.
8. Report weekly / monthly performance metrics.
9. Explore new growth channels.
10. Stay updated with ad platform trends.
Job Types : Full-time, Permanent
Pay : ₹40, ₹50,000.00 per month
Benefits :
Application Question(s) :
Work Location : In person
Marketing Specialist • Madurai, Tamil Nadu, India