Assistant Manager / Deputy Manager - Product Management

For the assigned products and their respective markets, responsible for overall product management including, but not limited, to forecasting, financial analysis, identifying product needs, working across functions to develop new products, understanding competition, overseeing application engineering as needed, and providing technical support. Concurrently, this position is also responsible for understanding the markets into which the assigned product line is marketed and sold. This requires maintaining an in-depth understanding of market segments, business models, market trends, and technology Department Sales / Marketing Employment Type Full Time Location India Workplace type Onsite Reporting To Priyabrata Pradhan

Key Responsibilities

ESSENTIAL DUTIES AND RESPONSIBILITIES

• Play integral role in assuring the Franklin 5 Key Factors Quality, Availability, Service, Innovation, and Value are effectively maintained for assigned products.
• Analyzes new product requests, pricing research , and competitor research to manage products and product lines.
• Manages existing product lines based on forecast, performance, profitability, and required changes or modifications.
• Regularly performs pricing, profitability, and competitive analysis and recommends strategies to improve market position, improve quality, simplify product structure, or reduce costs.
• Monitors specification sheets, instructions, presentations, and other marketing services.
• Identifies opportunities to achieve sales goals, objectives, and action plans. Seeks new customer opportunities and maintains current customer relationships.
• In conjunction with Market Development team, analyzes market segments to identify wants & needs of segments, competitive positioning, market drivers, technology trends, market size, and sub-segments.
• Develops short- and long-term forecasts, budgets, inventory plans, strategies, and marketing programs required to meet sales objectives.
• Defines new product opportunities and develops robust business case in support of new product development projects.
• Leads assigned product teams in prioritization of key projects and activities including new product development, quality improvement, and value improvement projects
• Attends market specific trade shows, state and regional shows, and territory seminars and reports on key trends, customers, competitors, market drivers and technologies.
• Works with the marketing team to ensure that marketing tools such as collateral, packaging, catalogs, Internet presence, etc., meets customer demand .
• Provides customer service as necessary through open houses, product application and sizing, and informing customers of product changes.
• Performs other related duties as required or assigned.

Skills, Knowledge and Expertise

Skills and Abilities

Education and Experience

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