Search Engine Optimization Specialist

Company Description

Business Web Media is looking for an experienced SEO Expert with strong skills in On-Page, Off-Page & GMB Optimization .

Role Description

This is a full-time, on-site role for a Search Engine Optimization Specialist based in Kolkata. The responsibilities include conducting keyword research to identify relevant search terms, performing SEO audits to assess site performance, and implementing on-page SEO strategies for optimization. The role also involves developing and executing link-building campaigns and analyzing web analytics to measure and improve SEO performance. The specialist will work closely with the team to align SEO efforts with broader digital marketing goals.

Qualifications

• Proficiency in Keyword Research and On-Page SEO to optimize content and improve search engine rankings
• Experience in conducting SEO Audits to identify and resolve technical issues
• Skills in Link Building and creating strategies to improve referral traffic and domain authority
• Expertise in Web Analytics to track, analyze, and report on key performance indicators
• Strong analytical and problem-solving skills
• Knowledge of SEO tools such as Google Analytics, Google Search Console, SEMrush, or similar
• Bachelor's degree in Marketing, Communications, or a related field is preferred