Intelligence Node - Senior Content Writer

Senior Content Writer Node is the real-time intelligence data powerhouse fueling elite commerce performance. We are the engine behind winning the digital shelf transforming pricing, assortment, promotions, search, content and media signals into actionable intelligence that drives growth, precision, and accountability.

Our proprietary product graph and product matching methodology at 99% accuracy tracks over 1.2 billion products, 190,000+ brands, and 1,400+ categories, fueling more than $600 billion in global retail revenue. In a world where commerce is increasingly transacted at the intersection of creativity, content, clicks, and conversion, we give retailers the real-time visibility they need to compete and win across every channel.

Acquired by Interpublic (NYSE : IPG) in 2024 and slated to join Omnicom Group (NYSE : OMC) in late 2025 (pending regulatory approval), Intelligence Node is a foundational technology at the heart of the worlds largest advertising, sales, and marketing ecosystem. Together, we are rewiring how retail performance, media strategy, and creativity converge in the age of intelligent commerce.

Learn more at Description :

• Create compelling digital content that simplifies complex, technical information into clear, engaging, and value-driven narratives.
• Research and produce high-quality TOFU, MOFU, and BOFU content including blogs, whitepapers, case studies, reports, social posts, and website copy to drive awareness, engagement, and conversions.
• Collaborate with the Content Lead to develop and execute a cohesive content strategy aligned with brand messaging and business goals.
• Partner with the SEO team to create and optimize keyword-rich content that ranks well and attracts qualified traffic.
• Edit, update, and repurpose existing content to improve SEO performance and content lifespan.
• Proofread and review all content for accuracy, consistency, and readability, ensuring adherence to brand tone and style guidelines.
• Work closely with the Design team to create visually engaging content assets such as infographics, social creatives, and report layouts.
• Regularly review and analyze content performance metrics to identify opportunities for optimization and improved conversions.
• Support social media initiatives by contributing to and maintaining an updated content calendar with timely, platform-relevant posts.
• Stay current with industry trends, competitors, and emerging content formats to continuously enhance storytelling and audience engagement.
• Focus on delivering highly converting, insight-led content that strengthens brand authority and drives measurable business A bachelors degree in or related field
• 3 to 4 years of content writing experience with at least 2 years of experience writing for a global B2B SaaS audience
• Proven work experience creating and editing long form technical and marketing content for target audiences across all platforms
• Familiarity with SEO best practices, keyword research, and on-page optimization
• Ability to analyze content performance metrics and translate insights into actionable improvements.
• Ability to work independently and under pressure to deliver project deliverables according to deadlines
• Retail tech experience is a very big plus!
• A self-starter with high personal standards creative, detail-oriented, and driven by measurable impact.
• High emotional intelligence (EQ) and intellectual curiosity (IQ) able to understand both brand voice and audience needs.
• Excellent command of US English with exceptional writing, editing, and storytelling skills.
• Proven ability to work independently under tight deadlines while maintaining quality and A competitive salary as per industry standards
• Company-paid medical insurance
• A flexible and generous vacation policy
• Team get-togethers
• Flexible working hours
• A flat hierarchy with access to all senior leaders and cross-functional teams

(ref : iimjobs.com)