Performance Marketing Executive

Position : Performance Marketing Executive

Experience : 0 to 2 Years

Location : Mohali

Employment Type : Full-Time

Job Summary :

We are seeking a driven and detail-oriented Performance Marketing Executive with 0 to 2 years of experience, who has a keen interest in running and optimizing Meta Ads campaigns (Facebook & Instagram). The ideal candidate will have a foundational understanding of performance marketing, especially Meta's advertising ecosystem, and will assist in planning, executing, and refining paid social media strategies to generate measurable results.

Key Responsibilities :

• Assist in the setup, management, and optimization of Meta Ads campaigns across Facebook, Instagram, and Audience Network.
• Conduct audience and competitor research to improve targeting strategies.
• Collaborate on ad creative development including copywriting, visuals, and A / B testing of creatives.
• Monitor daily campaign performance metrics like CPC, CPM, CTR, ROAS, and conversions.
• Optimize campaigns for performance, ensuring delivery within set budgets and objectives.
• Support in developing custom audiences, retargeting strategies, and lookalike audiences for improved reach and engagement.
• Work closely with the digital marketing team to ensure campaign strategies align with broader brand and performance goals.
• Keep up-to-date with the latest Meta Ads tools, features, and best practices.
• Generate regular performance reports with actionable insights for future campaigns.

Qualifications :

Preferred Skills :

What We Offer :

How to Apply :

If you're passionate about digital advertising and ready to grow your career in Meta Ads, please send your resume and a brief cover letter to [HIDDEN TEXT] with the subject line :

Skills Required

CPM, Cpc, instagram , facebook, Google Analytics