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Performance Marketing Manager

Performance Marketing Manager

WPP Media ProLucknow, Uttar Pradesh, India
11 hours ago
Job description

Performance Marketing Manager

WPP Media Pro — Part-time, Remote

Every chapter of growth begins with intention.

At WPP Media Pro, our intention is clear : to elevate brands through intelligent performance, disciplined creativity, and digital craftsmanship worthy of a global standard. We exist at the intersection of precision and imagination, helping businesses scale not through volume, but through strategy — not through noise, but through thoughtful, data-driven storytelling.

As we prepare for the next phase of expansion, we are seeking a Performance Marketing Manager who embodies both analytical excellence and human insight. Someone who understands that behind every metric is a behavior, behind every conversion is a decision, and behind every campaign is a story waiting to be understood.

This is an opportunity to shape performance strategy inside a team that values depth over speed, clarity over chaos, and meaningful results over superficial wins.

Why This Role Matters Performance marketing is no longer simply about optimizing numbers — it is about orchestrating digital ecosystems where relevance, timing, and creativity work in harmony.

At WPP Media Pro, this role is essential in :

Defining how brands connect with audiences across channels

Engineering growth that is measurable, scalable, and sustainable

Bringing structure and insight to today’s complex digital landscape

Ensuring performance strategy reflects both intelligence and integrity

Your contribution will help shape the core engine that drives the success of our clients — and the evolution of our organization.

Key Responsibilities Develop and lead performance marketing strategies across paid search, paid social, display, video, and emerging channels

Conduct deep data analysis to uncover insights, opportunities, and high-impact optimizations

Build full-funnel frameworks that enhance acquisition, engagement, and retention

Oversee campaign planning, execution, testing, and optimization with precision and creativity

Partner with analytics, creative, and brand teams to ensure coherent storytelling and seamless customer journeys

Establish clear metrics, performance dashboards, and reporting structures

Monitor market trends, platform changes, and competitive movements to inform future strategy

Guide experimentation initiatives to test new audiences, creatives, bidding models, and channel combinations

Manage budgets, pacing, and forecasts with accountability and strategic foresight

Required Skills & Qualifications Proven experience in performance marketing with demonstrable achievements across multiple channels

Strong analytical capability — able to interpret complex data sets and turn them into actionable strategy

Excellent communication — clear, compelling, and grounded in logic and insight

A self-driven, structured working style suited to a remote environment

Expertise in digital advertising platforms (Google Ads, Meta, TikTok, etc.) and measurement tools

Integrity, curiosity, and genuine respect for thoughtful digital craftsmanship

Preferred Experience (Not Required, but Meaningful) Experience working with global brands, growth-stage companies, or performance-first agencies

Familiarity with CRO, marketing automation, creative testing, or attribution modeling

Understanding of multi-market performance environments or cross-channel scaling

These qualities enhance your candidacy, but we welcome passionate, intelligent talent eager to make an impact.

What We Offer Part-time, Remote role designed for balance, flexibility, and autonomy

The opportunity to shape performance strategy within a respected global media environment

A warm, collaborative culture grounded in respect, learning, and shared ambition

Meaningful challenges that encourage growth, innovation, and excellence

A team environment where intelligence is valued, creativity is welcomed, and thoughtful execution is celebrated

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Performance Marketing • Lucknow, Uttar Pradesh, India